France Brief.me

Smart Topics: Giving the big picture to the youth (Round 6)

The project is an answer to a growing appetite for context and explanation among readers, especially the youngest. Today, many of them feel left out by the content they read. They want to understand the big picture behind the news of the day. The "smart topics" will be an attempt to solve this problem. They will enable readers to access a second layer of news giving them the context, the historical depth and the explanations they need to fully understand the current developments of the main stories.

Learn more Smart Topics: Giving the big picture to the youth (Round 6)

France Challenges

Assets: Generate powerful insights for readers and journalists (Round 6)

From our own observations, rankings are the dominant data based format in the economics press. However, this format is usually already outdated once published. Its editorial life cycle is not at all compatible with its new digital existence where real-time prevails. With Assets, we want to transform rankings into a dynamic database that can become a real goldmine for our audience and an invaluable editorial product for our journalists.

Learn more Assets: Generate powerful insights for readers and journalists (Round 6)

France Le Télégramme SAS

Voicegram: The power of text-to-speech & the human voice to hyper-local news (Round 6)

Voicegram is a hyper-local news experience powered by a platform that combines the strengths of text-to-speech technology for service journalism, and the power of the human voice for news articles and investigations.

Learn more Voicegram: The power of text-to-speech & the human voice to hyper-local news (Round 6)

France Prisma Media / Parent Company: Gruner + Jahr, owned by Bertelsmann

Prisma Orion : Unify Publisher’s data and Drive contents product (Round 6)

With direct access to information relating to high earning topics and stories, journalists will no longer need to chase audience trends. Instead they will be able to prioritise stories based on their forecast ROI. Orion will help us to aggregate data, allowing teams to take the best decisions.

Learn more Prisma Orion : Unify Publisher’s data and Drive contents product (Round 6)

France SSO Geste

SSO GESTE: bringing a single ID to the whole French digital media ecosystem (Round 6)

Seamless digital experiences are now the norm and expected by customers. Google and Facebook have raised the bar for frictionless logged-in experiences and the news ecosystem needs to keep pace. SSO GESTE is a unique platform that will allow users to remain logged in to a range of different French news channels, enhancing the user experience and reader engagement.

Learn more SSO GESTE: bringing a single ID to the whole French digital media ecosystem (Round 6)

France La Croix

B-Voices (Round 6)

B-voices aims to create a smart data-driven audio vertical for La Croix. In 2018, la Croix started Smart Sections to personalise its news consumption user interface with an intelligent content proposal. We are now taking this experience in content curation to the promising field of audio. The premium audio service will be exclusive to all La Croix subscribers (who have unlimited access to the website and app content).

Learn more B-Voices (Round 6)

France L'EQUIPE 24/24

Personalization: Breathing New Life Into Our Business Model (Round 6)

Since 2012, L’Équipe has opted for a diversified business model: based both on the monetization of ad space and on income generated by reader purchases. Our offer is strong and allows us to attract a significant number of users and increase our subscriber base. Nonetheless, it must be reinforced and bolstered to build audience loyalty and get to know our readers better in order to optimize revenues and subscriptions. Personalized content recommendations are a great opportunity to breathe new life into our business model and journalistic output. The goal is to increase subscribers and increase the use of the platforms.

Learn more Personalization: Breathing New Life Into Our Business Model (Round 6)

France Ebra Group

Local Pulse – delivering local news in your daily city life (Round 6)

In city centres, all regional newspaper sales are decreasing. Young urban readers know, trust and like our brands but relate to them less and less. Project Local Pulse is an ambitious answer to conquer and attract a new generation of readers. Local Pulse is a triple challenge: a new editorial offer that will deliver local, native and multimedia content in a new product to improve user experience and meet reader expectations. It represents a new business model for hyperlocal advertising and subscription.

Learn more Local Pulse – delivering local news in your daily city life (Round 6)

France Société Éditrice du Monde

Go beyond subscription (Round 6)

The GBS project will be architectured around three major Access Control Lists (ACL) connected to a range of APIS and Single Sign-On management system (SSO) and will rely on several premium exclusive services empowering retention and up sell.

Learn more Go beyond subscription (Round 6)