Archivist - Data driven content management (Round 4)

Germany Project type: prototype ZEIT ONLINE GmbH


The Archivist is a data-driven system to increase user engagement with evergreen content.

The solution

Publishers rarely re-share archived articles with their readers. The challenge is surfacing the right article at the right time. The Archivist aims to address this challenge by combining data on trending topics with the topics in their own archive. Overlaying user data on previous engagement will add to the relevancy and usefulness of the content offered to the reader. This will help to drive further engagement with their product.