Elvato (Round 5)
Summary
We.Publish will create an open-source infrastructure to encourage publisher cooperation and collaboration. The goal is to show that it is possible to build a shared database despite fragmentation between content management systems. The first application will be a white label mobile app, in which content from other media companies is displayed alongside the publisher's own content.
The solution
We.Publish will demonstrate that it is possible to build up a shared data pool without any adoptions. That applications and services built atop a decentralised data pool are more efficient and make new technologies more affordable. And to show that a shared community across different media brands is beneficial to both publishers and users.