Great reading experience (Round 6)

Poland Project type: medium Polityka Sp. z o.o. SKA


In-depth articles on discreet topics have always been the key value of Polityka, but they can be a challenge to read online. Polityka will create an extraordinary reading experience through a set of tools, new content formats and smart suggestions.

The solution

Online readers are constantly tempted by new experiences on numerous websites and news feeds. But instead of satisfaction coming from deeper understanding, they often experience weariness. On the other hand, reading in-depth articles on small screens can be discouraging, as it requires not only attention focus but it usually comes with usability issues. Polityka will offer comfortable reading of longer texts, develop a set of tools for readers and new methods of editing and presenting content - all of that to match the interests and reading style of demanding readers.