Hyperlocal Listener & Hyperlocal Community Manager

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Spain Project type: large La Voz de Galicia

Summary

La Voz de Galicia is a newspaper with one of the highest readership ratios in the world because, everyday, publishes global/local editions specific to 13 areas of Galicia. With the same high-standards reporting, we combine national and world affairs with hyperlocal content relevant in Galician cities and villages of all sizes. We are honored that Google has selected our ""hyperlocal listener and community manager”. 

The solution

Both tools aim to solve the challenge of identifying newsworthy content and communities in hyperlocal contexts where social network virality thresholds are just a few interactions.