NewsChat (Round 3)

Germany Project type: prototype Ben Shaw


Discover and share the most relevant news with friends all from within any app you prefer. NewsChat helps readers access and share news items effortlessly across any messaging app. NewsChat brings the news directly into the smartphone keyboard by turning the simple interface of a keyboard into a rich news discovery and sharing platform.  

The solution

Serving news consumers where they are has increasingly become a challenge for publishers as readers spend less time on their sites and more time consuming news on social media. The diversity and volume of chat apps make this crucial audience destination particularly difficult and laborious to serve. NewsChat helps publishers effortlessly promote their content so they can drive audience to their own platforms from within these app based communities and even understand how it spreads across the increasingly fragmented social app ecosystem.