Personalized voice news with ads (Round 5)

Norway Project type: medium Scandinavia Online

Summary will create personalized and theme based voice news experiences for Google Assistant and Google Home. The project will create a live, interactive, voice news channel, including new voice-ad formats. It will be launched to coincide with the forthcoming Norwegian language support on these platforms. 

The solution

As a new generation of readers lean toward voice and video formats, aims to deliver a commercially viable, personalized, news experience to customers. Readers will receive live updates about their own news upon request combined with interactive ads.