PlayPlay (Round 3)

France Project type: prototype PlayPlay


PlayPlay allows newsroom staff to make high quality customizable video clips in seconds. What it offers news publishers is unparalleled as PlayPlay is both an editing tool with "state of the art" features, and a media feed providing them with tailored content under a Creative Commons licence. 

The solution

The generalisation of video format on social media is a game changer for the media industry as it offers editorial opportunities for the taking. However, because of the time and money constraints, only a few actors on the market dare to venture along these new paths. PlayPlay is a solution 100% tailored for the needs of the digital news industry.