Vocally Yours (Round 5)
Summary
The solution
As conversational interfaces move beyond just smart speakers to all the devices around us, studies show that users increasingly seek out audio content. Text-focused media outlets thus face the challenge of transforming their quality journalism into high-quality audio formats at large scale. Exacerbating this challenge is the issue that to just automate content with a synthetic voice tends to drown out distinct voices. Vocally Yours will scale and promote inclusion by highlighting the actual human voice behind the journalism; it will increase trust by intensifying brand association and advance revenue diversification by allowing the mass production of highly personalised audio content.