Our products

We build products to meet the needs of news organizations and help them grow their digital businesses.

Distributing content and engaging audiences

Our products enable news organisations to navigate an increasingly complex digital ecosystem and provide the highest quality experience to their users across all platforms.

Google Search

Search has evolved beyond ten blue links. Today, we deliver news partners' content in faster, more interactive ways with features like structured data, app indexing, and AMP.

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YouTube

Publishers can reach a global audience, innovate with new forms of storytelling and drive revenue by creating and distributing video on YouTube.

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Google Play

Google Play helps publishers distribute their news apps to more than one billion active Android users and grow their revenues in the process.

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Google Assistant

Integration with Google Assistant engages users through Google Home, select Android phones and other devices.

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Fact Check

Fact Check tags on articles help readers find vetted reporting around major news events.

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Matched Content

A feature of AdSense, Matched Content helps publishers promote their content and increase reader engagement.

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Google Ads

Publishers can use Google Ads to reach and acquire new users wherever they are.

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AMP stories

AMP stories immerse readers in tappable, full-screen content. Building on the possibilities of the AMP project, this format enables the creation of visual content that is fast, open and user-first.

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Bulletin

Bulletin is a tool for publishing local stories straight to the web, with just a mobile phone.

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Progressive Web Apps

These reliable, fast, engaging web experiences feature device-level capabilities such as offline reading, add to homescreen, and push notifications.

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Google News

News organizations can extend their reach and grow their audiences by publishing on Google News.

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Growing revenue

Growing revenue is of critical concern for news partners across the world. Our products focus on providing faster ad experiences, more beautiful ad formats, programmatic innovation, and new business models beyond ads.

Featured case study
USA TODAY NETWORK delivers a new ad experience that both users and advertisers love
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Google Ad Manager

Google Ad Manager helps publishers scale and monetize their storytelling across every customer interaction — from connected TVs to mobile apps and everything in between.

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AdSense

AdSense is a free, simple way to make money online by placing ads on your website.

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AdMob

AdMob makes earning revenue easy with in-app ads, actionable insights, and powerful, easy-to-use tools that grow your app business.

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AMP Ads

AMP is fundamentally changing the way ads are built, delivered and measured on the web, making them faster and minimizing disruptions for users. This increases viewability and click-through rates to improve monetization.

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Google Partners Programme

Google Partners Program is a certification program that allows resellers of Google Marketing Solutions like Google Ads, YouTube, and Google Display Network, to offer tools to local and small business customers.

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Google Opinion Rewards

Publishers can use Google Opinion Rewards to earn additional revenue by showing short, user-friendly surveys in exchange for access to their content.

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Payment Request API

Publishers can make checkout flows easier, faster, and more consistent for their users with our payment solutions.

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Play In-app Billing

Google Play's subscription platform gives you the tools and actionable intelligence to grow your subscription business.

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YT Player for Publishers Program

The YouTube Player for Publishers Program (PfP) lets creators monetize their content on YouTube by earning money from ads served on their videos and from YouTube Red subscribers watching their content.

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Managing data and infrastructure

Our products enable news partners to use our data, platforms, and capability to fuel their own digital transformation.

Featured case study
How publishers can take advantage of machine learning
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Android Instant Apps

Android Instant Apps increases discovery and engagement with apps by enabling users to access content from a single tap, no installation required.

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Google Cloud Platform

GCP offers infrastructure and data solutions to empower publishers through advanced analytics, audience insights, and improved cloud storage.

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Google Analytics

Google Analytics makes it easy to understand how your site and app users are engaging with your content, so you know what’s working and what’s not.

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Identity

Google Identity products, including Smart Lock for Passwords, reduce the friction of getting users into partners' sites or apps, backed by the security of Google.

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G Suite

GSuite is a product suite for organizations of all sizes facilitating communication, storage, and collaboration. It includes Gmail, Calendars, Docs and Drive.

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Firebase

Firebase is Google's unified mobile development platform that provides a suite of integrated tools to help developers build, grow and monetise apps.

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Project Shield

Project Shield is a reverse proxy that protects news publishers for free from DDOS attacks meant to take down their servers.

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Perspective API

Perspective API uses machine learning to help publishers moderate and review comments at scale.

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Reporting and telling stories

Our products empower news organisations to discover and tell stories in new ways.

Featured Case Study
Fact Check now available in Google Search and News around the world
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Google Trends

Google Trends offers journalists anonymised Search data so that they can derive insights into users' interest in news events and key topics.

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YouTube Spaces

YouTube's network of Spaces offers publishers opportunities to create high-quality content and learn best practices in video storytelling.

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Virtual Reality

Google's VR team works with publishers to support VR storytelling across Cardboard and Daydream.

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Google Earth

See the entire world from wherever you are via satellite imagery, maps, terrain, 3D buildings and more.

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Google Maps Platform

Use custom, interactive maps to help tell your stories. Apply for credits to cover your usage, available to journalists globally.

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