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Aumente sua receita
Descubra formas de gerar mais receita com anúncios digitais, inscrições, assinaturas e contribuições.
Comece a criar um modelo de receita
Diversifique suas fontes de receita, faça uma estimativa de renda e lance novos produtos.
Aumente a Receita de leitores
Gere receita com assinaturas, inscrições e contribuições do seu público.
Aumente sua receita de publicidade digital
Aproveite ao máximo seus anúncios digitais e aumente sua receita de publicidade.
Building a succession plan
LebTown lays the groundwork to hire a managing editor
Digital makeover increases publisher’s revenue
SWA launches mobile app with monetization features and receives training for web optimization
Selecione um CMS para sua empresa de notícias
Determine seu modelo de receita
Gaining confidence in managing money
Learning how to forecast and budget helps “Clearing a New Path” podcast founder take control of her finances
Indonesian publisher’s numbers up with video and PWA
JabarEkspres' video advertising and implementation of PWA opened up new audiences and revenue streams
Inverness Courier diversifies their audience
Inverness Courier embraces digital change by fostering a culture of experimentation
Amplificando as vozes de quem mais precisa
A missão do Oaklandside é informar e dar voz às comunidades que mais precisam
Focusing a revenue strategy on social audiences
Queerency’s Travers Johnson makes an unconventional choice for LGBTQ+ publication
Crie produtos de notícias
Exploring the right financial structure and processes for growth
Exploring the right financial structure and processes for growth
Como criar uma estratégia de financiamento
Digital paper adds to revenue streams with AI
Digital paper adds to revenue streams with AI
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
Regional Digital News Media: How Google’s Offerwall helped drive 20% increase in revenue for Sakal Media Group
Sakal Media experimented with Google Offerwall to build a sustainable revenue stream
NZME launches The Listener subscription vertical
NZME expands their digital subscription products to include The Listener, increasing ARPU.
Sharing articles to boost digital subscriptions
French daily newspaper Libération increases subscriptions with new “share with a friend” and datawall features.
Centralizing data for actionable insights
Economedia and Capital leverage data to understand audiences, increase user engagement, and optimize revenue.
Enriching article information with Article DNA
How Article DNA is used to influence conversion and retention
Optimizing reader journey and engagement with technology
How one of the world’s leading multimedia publishing groups used a newly developed platform to achieve their greatest goal
News outlet gives younger readers a voice
News daily Público streamlines their user content submission platform, enabling readers to submit more stories while making editors’ lives easier.
IE Online’s Path to Subscription Excellence
Architect a subscription platform for active subscriber engagement, acquisition, and retention.
How Wirtualna Polska uses AI to tackle toxic content on their platform
In Poland, WP built a moderation engine to provide a safe platform for open discussion
Comece a usar o Reader Revenue Manager
NZME enhances data maturity & audience targeting
New Zealand publisher increased engagement and optimised registration and subscriber flows, developing a data-led lifecycle & personalised storycards on the NZ Herald.
Focusing a revenue strategy on social audiences
Queerency’s Travers Johnson makes an unconventional choice for LGBTQ+ publication
Indonesian publisher’s numbers up with video and PWA
JabarEkspres' video advertising and implementation of PWA opened up new audiences and revenue streams
Aumente sua receita de publicidade digital com o Google Ad Manager
Entenda tamanhos e formatos de anúncios
Aumente a receita de publicidade digital com o AdSense
Como aumentar sua receita com produtos de anúncios do Google
Estime a receita de publicidade
Entenda a receita de publicidade direta e programática
Digital makeover increases publisher’s revenue
SWA launches mobile app with monetization features and receives training for web optimization
Regional Digital News Media: How Google’s Offerwall helped drive 20% increase in revenue for Sakal Media Group
Sakal Media experimented with Google Offerwall to build a sustainable revenue stream
India Today increases eCPM by leveraging First Party Data
India Today Group, builds “1View“ - a Customer Data Platform (CDP) effectively leveraging first-party data, to increase audience engagement and eCPM by +20%.
Não era isso que você estava procurando?
Consolide seu público
Use os dados para aumentar e entender seu público, moldar seu conteúdo e manter os visitantes engajados.
Fortaleça o jornalismo digital
Descubra formas de gerar mais receita com anúncios digitais, inscrições, assinaturas e contribuições.
Todos os recursos
Ferramentas, treinamentos e recursos criados em parceria com especialistas do setor, acadêmicos e empresas jornalísticas do mundo todo.