Robot-Assisted User-Generated-Content & Content Sponsoring (Round 5)

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Germany Project type: large Westdeutsche Verlags und Werbegesellschaft (FUNKE MEDIEN)

Summary

The project lowers the barriers for content creation by easing the process of creating articles about local sports. By combining the strengths of user generated content and automatic text generation completely new segments of local sport and event stories will open up for publishers.

The solution

Existing editorial resources and citizen reporters can only cover a small percent of all hyper local stories available. This project will free citizen reporters from the burden of formulating articles on their own by reducing their effort to simply entering the required data. In order to monetize on the additionally created sub-local content the project will innovate different forms of content sponsoring.