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The COVID-19 reminder: Always answer to your audience
Eric Nelson, Senior Editor, McClatchy
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Improving newsletter sign-ups with location specific calls to action
Jeff Elgie, CEO, Village Media
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Using newsletters to drive local news traffic
Nicholas Cameron, Head of Performance, Archant
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Leveraging e-mail to convert readers to contributors
Jasmyn Rowley, Director of Marketing & Communications, Village Media
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