As new media continues to become more important, there’s an increasing shortage of journalists equipped to get the best out of it. In Italy, one national publisher has come up with a radical answer: grow your own journalists.

“New media has transformed how journalists work,” says Il Secolo’s IT Manager Stefano Ramagli. “The money from the DNI Fund enabled us to implement a customised e-learning project on Moodle, our existing web-based solution, which covers everything from how to categorise a story for social media, to how to integrate video into a story, and use analytics to track views and likes. And because the training is delivered online, our people can access it wherever and whenever they want, even at home.”