Identify what reader behaviors you should be measuring in Google Analytics and easily generate tags for your site to collect better data and unlock new insights.

Google Analytics makes it easy to understand how your site and app users are engaging with your content, so you know what’s working and what’s not.

Google News can help you reach new audiences and attract avid news readers to your site.

Improve your performance on Google Search

Everything you need to know about cultivating and keeping a YouTube audience.

A collection of tools to empower journalists to do their work more efficiently, creatively, and securely

Research with precision. Simple tools and tips to help you get better results, faster.

See the entire world from wherever you are via satellite imagery, maps, terrain, 3D buildings and more.

Show where stories happen by building interactive maps.

Stay in the know on breaking stories that are important to you.

Use real-time search data to bring people the stories they’re looking for.

Bolster your story with academic papers, opinions, and citations.

Find the datasets you need

Access a world of data and create high-quality visuals.

Monitor deforestation data and maps.

Use our Google Form template as a starting point to survey your audience.

Learn how to use Google Podcasts Manager to better understand your listeners and reach them across Google.

Build tiled cartograms to map data.

Visualize simple data comparisons.

Visualize data using customizable templates.

Speak the language just about anywhere you go.

Learn proper usage and citations for Google products.

Upload and analyze large numbers of documents with the power of Google Search, AI, and machine learning.

Google Ad Manager helps publishers scale and monetize their storytelling across every customer interaction — from connected TVs to mobile apps and everything in between.

Earn money with relevant, engaging ads.

Google News Showcase helps participating publishers share their expertise and editorial voice through an enhanced storytelling experience. This experience lets readers dive deeper into more complex stories. It helps them stay informed on the issues and events that local, national, and global newsrooms highlight through their Google News Showcase panels.

Optimize the subscription funnel by making it easy for readers to subscribe and enjoy their subscription content everywhere

Discover how your data maturity measures up against other news organizations, plan your progress and move up the scale.

Improve the SEO of your website

Make your web pages fast on all devices

Improve your mobile site to boost your business.

An open-source, automated tool for improving the quality of web pages

AMP is a simple and robust web components framework that makes it easy to build fast websites that are user-first and make money.

AdMob makes earning revenue easy with in-app ads, actionable insights, and powerful, easy-to-use tools that grow your app business.

Funding Choices is a Consent Management Platform (CMP) that integrates with Google’s advertising services to help publishers navigate user choice for privacy regulations like GDPR and CCPA

Plugins and extensions that make your browser work even harder.

Stronger security for your Google account.

Protect yourself from password theft.

Defend against digital censorship.