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Gelirinizi artırın
Dijital reklamlar, abonelikler, üyelikler ve katkılardan daha fazla gelir elde etmenin yollarını keşfedin.
Gelir modelinizi oluşturmaya başlayın
Gelir kaynaklarınızı çeşitlendirin, olası gelirinizi tahmin edin ve yeni ürünleri kullanıma sunun.
Okuyucu gelirini artırın
Abonelikler, üyelikler ve katkılarla kitlenizden gelir elde edin.
Dijital reklam gelirini artırın
Dijital reklamlarınızdan en iyi şekilde yararlanın ve reklamcılık gelirinizi artırın.
Gelir modelinizi belirleyin
Building a succession plan
LebTown lays the groundwork to hire a managing editor
Bağış toplama stratejisi oluşturun
Indonesian publisher’s numbers up with video and PWA
JabarEkspres' video advertising and implementation of PWA opened up new audiences and revenue streams
Göz Ardı Edilen Sesleri Duyurma
The Oaklandside'ın göz ardı edilen sesleri bilgilendirme ve duyurma misyonu
Digital makeover increases publisher’s revenue
SWA launches mobile app with monetization features and receives training for web optimization
Haber kuruluşunuz için içerik yönetim sistemi seçimi
Inverness Courier diversifies their audience
Inverness Courier embraces digital change by fostering a culture of experimentation
Gaining confidence in managing money
Learning how to forecast and budget helps “Clearing a New Path” podcast founder take control of her finances
Focusing a revenue strategy on social audiences
Queerency’s Travers Johnson makes an unconventional choice for LGBTQ+ publication
Haber ürünleri geliştirin
Exploring the right financial structure and processes for growth
Exploring the right financial structure and processes for growth
Sharing articles to boost digital subscriptions
French daily newspaper Libération increases subscriptions with new “share with a friend” and datawall features.
How Wirtualna Polska uses AI to tackle toxic content on their platform
In Poland, WP built a moderation engine to provide a safe platform for open discussion
IE Online’s Path to Subscription Excellence
Architect a subscription platform for active subscriber engagement, acquisition, and retention.
Centralizing data for actionable insights
Economedia and Capital leverage data to understand audiences, increase user engagement, and optimize revenue.
News outlet gives younger readers a voice
News daily Público streamlines their user content submission platform, enabling readers to submit more stories while making editors’ lives easier.
Reader Revenue Manager'ı kullanmaya başlama
NZME launches The Listener subscription vertical
NZME expands their digital subscription products to include The Listener, increasing ARPU.
Enriching article information with Article DNA
How Article DNA is used to influence conversion and retention
Regional Digital News Media: How Google’s Offerwall helped drive 20% increase in revenue for Sakal Media Group
Sakal Media experimented with Google Offerwall to build a sustainable revenue stream
Paywall Content Selection Using AI
Frankfurter Allgemeine Zeitung utilizes an AI and ML service to predict which articles will have the best conversion performance
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
Optimizing reader journey and engagement with technology
How one of the world’s leading multimedia publishing groups used a newly developed platform to achieve their greatest goal
India Today increases eCPM by leveraging First Party Data
India Today Group, builds “1View“ - a Customer Data Platform (CDP) effectively leveraging first-party data, to increase audience engagement and eCPM by +20%.
Focusing a revenue strategy on social audiences
Queerency’s Travers Johnson makes an unconventional choice for LGBTQ+ publication
Reklam boyutlarını ve biçimlerini öğrenme
Regional Digital News Media: How Google’s Offerwall helped drive 20% increase in revenue for Sakal Media Group
Sakal Media experimented with Google Offerwall to build a sustainable revenue stream
NZME enhances data maturity & audience targeting
New Zealand publisher increased engagement and optimised registration and subscriber flows, developing a data-led lifecycle & personalised storycards on the NZ Herald.
Indonesian publisher’s numbers up with video and PWA
JabarEkspres' video advertising and implementation of PWA opened up new audiences and revenue streams
Google'ın reklam ürünleriyle gelirinizi artırın
AdSense ile dijital reklam gelirini artırma
Digital makeover increases publisher’s revenue
SWA launches mobile app with monetization features and receives training for web optimization
Reklam geliri tahmini
Doğrudan ve programatik reklam gelirlerini öğrenme
Google Ad Manager ile dijital reklam gelirini artırma
Farklı bir şey mi arıyorsunuz?
Kitlenizi büyütün
Verileri kullanarak kitlenizi anlayıp büyütün, içeriğinizi şekillendirin ve ziyaretçilerinizin etkileşimde kalmaya devam etmesini sağlayın.
Dijital gazeteciliğinizi güçlendirin
Dijital reklamlar, abonelikler, üyelikler ve katkılardan daha fazla gelir elde etmenin yollarını keşfedin.
Tüm kaynaklar
Dünyanın dört bir yanındaki sektör uzmanları, akademisyenler ve haber kuruluşlarıyla birlikte tasarlanan araçlar, eğitimler ve kaynaklar.