Alejandro Riano created MIWISCONSIN Media to increase civic participation and offer Spanish-language news and information to his community. As Alejandro grew his new publication, he had some fundamental questions about structure – should the business continue as an LLC with fiscal sponsorship or file an application to become a nonprofit entity? Being from Colombia, Alejandro had some questions about the specifications for different kinds of business structures here in the U.S. He also received a grant from the Borealis Foundation and wanted to understand best practices for managing money, projecting cash flow and building out a longer-term budget.
As a single founder serving as editor and publisher, Alejandro also hoped he could gain a better understanding of what responsibilities should shift to his first hire and when he would be financially ready to make that step.
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Founder, MIWISCONSIN Media