Toutes les formations
Perfectionnez vos compétences et apprenez les dernières pratiques exemplaires en suivant des leçons et en participant à des ateliers à votre rythme.
Ressources en vedette
Tous les formations
Introduction to Machine Learning
With help from the London School of Economics and Political Science, VRT News and Texty our Journalism AI courses offer an insight on how journalists are using machine learning in their newsrooms.
Vidéo : Premiers pas avec Google Tendances
Vidéo : Premiers pas avec Pinpoint
Vidéo : Google Earth et les technologies de cartographie pour les journalistes
Vidéo : Assurer la sécurité des journalistes en ligne
Vidéo : Outils Google destinés aux vérificateurs de faits
Investigative Reporting
From Google Public Data Explorer to Google Search, this intensive course will help journalists interpret a range of online sources to strengthen their efficiency and efficacy of in-depth research.
Hands-on Machine Learning
This course teaches journalists how to use Machine Learning for their reporting. You will learn how to train a Machine Learning model to identify and classify images in vast datasets.
Fundamentals
Strengthen your digital skills by learning advanced techniques on familiar tools like Google Search, Google Maps and Google Trends.
Augmentez le trafic sur votre site
Utilisez la recherche, les bulletins d'information, le partage sur les réseaux sociaux et les annonces pour générer plus de visites.
Maintenez l'intérêt des visiteurs
Suscitez l'intérêt des visiteurs et fidélisez-les en utilisant la recirculation d'articles, les vidéos et les signaux Web essentiels.
Commencez à développer votre public
Comprenez mieux votre public et élargissez-le à l'aide d'analyses, de sondages et d'outils.
Faites les premiers pas avec Reader Revenue Manager
Faites croître vos revenus issus des lecteurs
Tirez des revenus de votre public grâce aux abonnements, aux adhésions et aux contributions.
Environmental Journalism
Around the world, wildfires, flooding and other extreme weather continue to affect our health, our economies and our future together on our planet. Explore the tools to help tell the story.
Data Journalism
From beginner to advanced, strengthen your ability to analyze and interpret data with Google Trends and a range of tools from Google and beyond.
YouTube Creator Academy: Improving your YouTube skills
Public Data Explorer: Access a world of data.
Data Studio: Make interactive data visualizations
Google Historical Imagery: Google Earth Pro, Maps and Timelapse
Multimedia Storytelling
Explore best practices for YouTube, and learn how to create your own visuals using Google Earth and Google Trends.
Password Alert: Protect yourself from password theft.
2-Step Verification: Stronger security for your Google account.
Safety and Security
Strengthen your digital safety with 2-step verification, password protection and a range of tools to help both freelance journalists and those working within small, medium and large news organizations.
Google Translate: Verify content in 100+ languages.
Google Earth: Pinpoint eyewitness locations.
Verification: Chrome Plugins and Extensions
Verification: Advanced Reverse Image Search
Verification: Google Search
Google Fact Check Tools
Verification
Explore time-saving methods and digital tools to help verify the authenticity and accuracy of images, videos and reports found on social media and across the web.
Global Fishing Watch: Monitor fishing fleets and vessels
Google Sheets: Visualizing data
Pinpoint: A research tool for journalists
Google Earth Timelapse: Observing change
Google Earth creation tools: Tell your story across the world
Storytelling with Google Earth
Explore how journalists can identify, embed or download imagery from Google Maps, Google Earth and StreetView to help visualize your stories.
Storytelling with Google Trends
Tendances Google avancées
Bases de Google Tendances
Google Trends
Use real-time search data to track topics and spot emerging trends with the free Trends Explore tool. Then, use that data to tell compelling stories about the issues that matter.
Looking ahead to ML-powered journalism
How you can use Machine Learning
Different approaches to Machine Learning
Is Machine Learning the same thing as AI?
Machine Learning, journalism and you
Training your Machine Learning model
Google Cloud AutoML Vision
Investigating stories with Machine Learning
Project Shield: Defend against digital censorship.
Protect your election coverage
Election visualizations linked to Google Sheets
Covering politics with Google Trends
Elections
Whether you're covering an election campaign or reporting on results at the ballot box, here are a range of tools that can help prepare for your story. Dive in to GIF makers, visualizations and digital safety tools.
Google Translate: Translations on-the-go.
Google Trends: See what’s trending across Google Search, Google News and YouTube.
Google My Maps: Show where stories happen.
Google News Archive: Access the past.
Advanced Search: Researching with precision.
Business Reporting
Build your digital skills on Google Sheets and learn how to identify and report on financial news stories with the help of visualization tools.
Introduction to Google Earth Engine
Access Google Finance data in Sheets
Google Finance: Research company performance
Google Podcasts Manager
How to add them to your site
How to make them using makestories.io
How to make them using WordPress
How to make a good Web Story
What are Web Stories?
Google Scholar: Access court cases, academic papers and sources.
Comprenez les tailles et les formats d'annonces
Développez votre public grâce à Google Analytics 4
Comprenez les revenus publicitaires directs et programmatiques
Augmentez le trafic sur votre site avec Google Ads
Augmentez vos revenus publicitaires numériques avec Google Ad Manager
Faites croître vos revenus publicitaires numériques avec AdSense
Créez de nouvelles applications avec Flutter
Faites croître vos revenus publicitaires numériques grâce au marketing affilié
Premiers pas sur Google Actualités avec le Centre pour les éditeurs
Estimez vos revenus publicitaires
Introduction to AI for Journalists
Introduction to AI for News Business Teams
Keep visitors engaged with video on YouTube
Grow your revenue with Google's ads products
Augmentez vos revenus publicitaires numériques
Tirez le meilleur parti de vos annonces numériques et augmentez vos revenus publicitaires.
Commencez à développer votre modèle de revenus
Diversifiez vos sources de revenus, évaluez les revenus potentiels et lancez de nouveaux produits.