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JabarEkspres' video advertising and implementation of PWA opened up new audiences and revenue streams

Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.

How The Daily Aus was able to turn social engagement into sustainable growth

News Corp Australia subscribers with Google-linked accounts have better engagement and retention

Exploring the right financial structure and processes for growth

LebTown lays the groundwork to hire a managing editor

Aumenta le entrate dai lettori e coinvolgi il tuo pubblico

Swedish media company builds generative AI solution for efficient native content production.

French online media outlets faced a challenge when the government passed a "3-click" termination law, making it easier for customers to cancel contracts. This posed a significant risk to publishers like Le Monde, whose business model is heavily dependent on a strong digital subscriber base. Instead of viewing the law as a threat, Le Monde used it as an opportunity to improve their customer experience. By overhauling their unsubscribe process, Le Monde simplified the cancellation journey for users and simultaneously gathered valuable data on why subscribers were leaving. They used this data to create a new retention strategy, offering personalized incentives like temporary subscription pauses, content suggestions, and special pricing offers. This new approach turned the unsubscribe process into a key customer engagement tool. As a result, Le Monde saw a surprising reduction in churn, an increase in active subscriptions, and a longer average subscription life, proving that a user-friendly exit can lead to greater loyalty.

Nikkei uncovered insights to enhance user acquisition effectively by optimizing UI/UX Design.

Swedish media company builds generative AI solution for efficient native content production.

Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.

Finnish media brand boosts user engagement with My News Service features.

French daily newspaper Libération increases subscriptions with new “share with a friend” and datawall features.

Aumenta le entrate dai lettori e coinvolgi il tuo pubblico

News Corp Australia subscribers with Google-linked accounts have better engagement and retention

NZME builds a subscription toolkit to drive revenue growth by ensuring the right reader sees the right offer at the right price.

Una piattaforma completa per aumentare le entrate pubblicitarie e tutelare il tuo brand, indipendentemente da dove le persone guardano, riproducono o interagiscono con i tuoi contenuti

Significantly growing their digital advertising revenue

Eenadu designs new Ad Management System (AMS), increasing revenue.

Uttra News increases ad revenue by 484% with Progressive Web App technology

The Manila Times, a major news outlet in the Philippines, has successfully transitioned from basic Google Analytics 4 (GA4) reporting to a sophisticated, event-based tracking system. This strategic move, in partnership with Monks under the Google News Initiative's GA4 Accelerator Program, has empowered the publisher to gain deeper insights into reader behavior, refine its content strategy, and significantly improve audience engagement.

Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.

Capitalizing on a strong established readership in the local market.

Learn how Stuff.co.nz, New Zealand's top news site, adopted a user needs framework to diversify revenue and increase reader engagement. Discover how this data-informed content strategy led to a 90% lift in unique visitors.

Monetising both hyperlocal and network audiences with direct and programmatic ads