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Fundamentals Lab
Mantieni alto il coinvolgimento dei visitatori usando i video su YouTube
News Consumer Insights
Ricevi consigli basati sui dati per il tuo sito
Corsi di formazione
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Mantieni alto il coinvolgimento dei visitatori tramite il ricircolo
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Garantire il coinvolgimento dei visitatori
Coinvolgere e fidelizzare i visitatori utilizzando il ricircolo degli articoli, i video e Core Web Vitals.
Prodotti
News Consumer Insights
Ricevi consigli basati sui dati per il tuo sito
Google Looker Studio
Sfrutta la potenza dei tuoi dati con dashboard interattive e report accattivanti
News Tagging Guide
Identifica i comportamenti dei lettori che dovresti misurare in Google Analytics e genera facilmente tag per il tuo sito per raccogliere dati di miglior qualità e sbloccare nuove informazioni.
Lighthouse
Migliora rendimento, accessibilità e SEO del tuo sito di notizie
Realtime Content Insights
Individua gli articoli e i video più popolari per il tuo pubblico
Core Web Vitals
Migliora l'esperienza utente del tuo sito di notizie
PageSpeed Insights
Velocizza le tue pagine web su tutti i dispositivi
Google Analytics
Get essential audience insights
Storie
Engaging 7NEWS audience through live sport
A distinctive digital destination for millions of fans at 7NEWS.com.au
Account linking improves engagement and retention
News Corp Australia subscribers with Google-linked accounts have better engagement and retention
BurdaForward app offers refreshing approach to news fatigue
German media group provides critical information while limiting harmful triggers.
Sanoma steps up account personalization
Finnish media brand boosts user engagement with My News Service features.
A new audience with online video news bulletins
The West Australian launches “Up Late with Ben Harvey”, in partnership with Google
ACM grows Audience Engagement and Search Traffic
Innovative AI-assisted SEO and Personalised Content Recirculation boost engagement
Dong-A Ilbo increases engagement through improved UX
Dong-A Ilbo’s revamped website focuses on reader readability, convenience and personalisation.
Amar Ujala's Gamified News Boosts Engagement & Loyalty
Gamified News Experience Fuels 44% Growth in First-Party Data and 14% Increase in Loyal Users
Manorama Online 2.5: Enhancing User Experience
Developing an Enhanced Interface and Experience on Web and e-reader platforms
Amplifying audience improving Core Web Vitals
Itatiaia experienced an increase in audience engagement following the optimization of Core Web Vitals metrics.
Periodico AM: Asserting Locality and Immediacy
Local newspaper in Mexico innovates to better reach their audience.
El Sol de México: Aligning Processes with Audience Needs
Participating in the Lab was key in their progress to strengthen their Audience Strategy.
Tuoi Tre Newspapers’ Data-Driven Evolution
A Vietnamese news publication personalized their reader experience through content analysis and data integration.
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
NDTV leverages data and ML to drive +24% New User Growth
NDTV Increases User Engagement by 12% by Implementing Real-Time Newsroom Quality Index and Editorial Checklists.
Building a new reader-first news platform
Growing visitors and views with a refreshed digital presence and strategy
Inquirer.net launches a newsletter for North American readers, leading to 3x higher open rate and 29x higher click-through rate
Learn how Inquirer.net has launched a curated newsletter to further engage with key audience segments abroad.
Newsletters win over readers and increase engagement
London-based publisher Reach PLC launches a new email newsletter strategy across the UK, giving popular writers a key role in attracting subscribers.
Sakal’s Sign-Ups Skyrocket with Google One Tap
Google One Tap Unlocks User Sign-Up Floodgates for Sakal
Pinpoint Revolutionizes ABP's Reporting: Accuracy, Speed, and Efficiency
Pinpoint simplifies content deciphering for ABP Network’s editorial desks, enhancing efficiency.
Engaging audiences with AI-driven newsletters
Telegraph Media Group uses artificial intelligence to curate newsletter content based on readers’ interests, increasing click-through rates.
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
How Wirtualna Polska uses AI to tackle toxic content on their platform
In Poland, WP built a moderation engine to provide a safe platform for open discussion
News outlet gives younger readers a voice
News daily Público streamlines their user content submission platform, enabling readers to submit more stories while making editors’ lives easier.
News app connects Indonesian publisher with readers
Disway's mobile app a game-changer for its channel strategy
Global Media Group increases collaboration between its media brands
Media group centralizes content management and increases publishing efficiency for 13 historic Portuguese news outlets.
Amplificare le voci non ascoltate
La missione di Oaklandside è informare e dare risalto alle voci non ascoltate
NZME enhances data maturity & audience targeting
New Zealand publisher increased engagement and optimised registration and subscriber flows, developing a data-led lifecycle & personalised storycards on the NZ Herald.
Amplifying audience engagement through technology
Lampung.co's audience engagement soars with technical training and content curation
Sinar Harian develops in-house reader insights training to sustain their digital future
Find out how the team at Sinar Harian are upskilling their newsroom in data literacy and gaining a better understanding of their audience
Push Notifications Drive More Views to Content
Populis' work culture and approach to engagement were transformed through the Local News Foundry program
Engagement up as Indonesian publisher upskills
Suara Cirebon's digital transformation drives audience engagement
An inside look into ABS-CBN’s culture of data-centricity
Find out how ABS-CBN is developing a culture of data-centricity by embedding insights inside their daily activities and processes
The Straits Times developed initiatives to grow untapped audiences by experimenting with new channels and new content
Learn more about the way The Straits Times is hoping to drive engagement with a new audience, by rethinking channels as a product rather than a means of distribution
How La Croix boosted subscription performance
La Croix, a French news publisher, shifts to digital-first from print
Inverness Courier diversifies their audience
Inverness Courier embraces digital change by fostering a culture of experimentation
Boosting El Mundo's subscription base
El Mundo improves ads & subscriptions amid press ad decline
El Confidencial caters to younger audiences
El Confidencial implements a strategy to broaden reach and age demographic
The Daily Maverick reaches their North Star goal
Daily Maverick grows their audience in South Africa through data insight
Enacting tactics to grow revenue and subscriber base
Armed with new confidence, the Burlington Buzz sets new revenue and audience goals
Funzionalità Statistiche sul pubblico basata sull'AI
"Il problema maggiore che sta affrontando il settore giornalistico coreano è dover gestire i siti di notizie senza poter accedere ai dati utente." - Seung-Il Kim, Digital Editor of Strategy, The Busan Ilbo
NZME Streamlines CMS and Newsroom Workflows
NZME upgraded its core publishing content management system (CMS) to streamline workflows, improve performance, reduce complexity, and increase user engagement.
Thai publisher’s data-driven strategy to build a more engaged and loyal subscriber base
Thairath's data-driven initiative enables teams to analyze key data on reader behavior to improve content strategy
How Eenadu, a Telugu publisher in India, redesigned their website and optimized for mobile to increase audience engagement by +25%.
UX improvements yield +105% page views and +25% in audience engagement
Reportage approfonditi sulle questioni femminili in India
Successo del quotidiano della Carolina del Sud grazie alle newsletter a pagamento
Colmare il divario linguistico
"Una delle sfide più grandi che gli immigrati devono affrontare è la maggiore difficoltà nel reperire notizie locali, soprattutto nella loro lingua. È quindi molto importante per noi poter aiutare questa comunità." - Rocio Tirado, Chief Operating Officer, Jambalaya News
Creare relazioni più profonde con il pubblico
Energetic City ha utilizzato News Consumer Insights per contribuire a creare strategie personalizzate
Un quotidiano aumenta le entrate con i video di YouTube
L'adozione del Player per gli editori di YouTube in tutte le proprietà permette al quotidiano messicano El Universal di fornire notizie e coinvolgere gli utenti grazie a un'offerta di ben 40 nuovi video al giorno.
Democratizzare la tecnologia redazionale in America Latina
La Diaria ha lanciato Utopia, una piattaforma open source per consentire alle piccole redazioni di gestire l'attività dalla A alla Z, supportando i media indipendenti in America Latina
Daily Maverick trasforma i dati in entrate
Daily Maverick è un quotidiano online sudafricano che pubblica una serie esclusiva di notizie, inchieste, analisi politiche da parte di esperti e opinioni. Da quando è stata fondato nel 2009, si è distinto grazie a una linea editoriale caratteristica e alla focalizzazione sul giornalismo investigativo.
Un esperimento sui dati aperti e la partecipazione civica
READr esplora nuovi modi di infondere fiducia nelle notizie tramite il coinvolgimento e la partecipazione dei lettori
Sostenitori dell'uguaglianza in Australia
Media Diversity Australia si batte per una maggiore diversità nei media australiani
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