พัฒนากลุ่มเป้าหมาย
ใช้ข้อมูลเพื่อเพิ่มและทำความเข้าใจกลุ่มเป้าหมาย กำหนดรูปแบบเนื้อหา และดูแลให้ผู้เข้าชมมีส่วนร่วมเสมอ
เริ่มสร้างฐานผู้อ่านของคุณ
ทำความเข้าใจและเพิ่มจำนวนผู้อ่านของคุณโดยใช้ข้อมูลวิเคราะห์ แบบสำรวจ และเครื่องมือต่างๆ
เพิ่มการเข้าชมเว็บไซต์ของคุณ
ใช้ Search, จดหมายข่าว, การแชร์ผ่านโซเชียล และโฆษณาเพื่อดึงดูดการเข้าชมให้มากขึ้น
ทำให้ผู้เข้าชมมีส่วนร่วมอยู่เสมอ
ดึงดูดและรักษาผู้เข้าชมไว้โดยใช้การหมุนเวียนบทความ วิดีโอ และ Core Web Vitals
Periodico AM: Asserting Locality and Immediacy
Local newspaper in Mexico innovates to better reach their audience.
Amar Ujala's Gamified News Boosts Engagement & Loyalty
Gamified News Experience Fuels 44% Growth in First-Party Data and 14% Increase in Loyal Users
Sakal’s Sign-Ups Skyrocket with Google One Tap
Google One Tap Unlocks User Sign-Up Floodgates for Sakal
Manorama Online 2.5: Enhancing User Experience
Developing an Enhanced Interface and Experience on Web and e-reader platforms
Tuoi Tre Newspapers’ Data-Driven Evolution
A Vietnamese news publication personalized their reader experience through content analysis and data integration.
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
El Sol de México: Aligning Processes with Audience Needs
Participating in the Lab was key in their progress to strengthen their Audience Strategy.
Inquirer.net launches a newsletter for North American readers, leading to 3x higher open rate and 29x higher click-through rate
Learn how Inquirer.net has launched a curated newsletter to further engage with key audience segments abroad.
iNews.id boosts registrations with refined SSO strategy
Find out how iNews has accelerated registration uptakes through collecting more first-party data via a reworked Single Sign-On (SSO) strategy.
Argentine publisher unifies data across sites
LA NACION’s single sign-on technology puts their first-party data strategy front and center.
News app connects Indonesian publisher with readers
Disway's mobile app a game-changer for its channel strategy
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
Periodico AM: Asserting Locality and Immediacy
Local newspaper in Mexico innovates to better reach their audience.
Amplifying audience improving Core Web Vitals
Itatiaia experienced an increase in audience engagement following the optimization of Core Web Vitals metrics.
NDTV leverages data and ML to drive +24% New User Growth
NDTV Increases User Engagement by 12% by Implementing Real-Time Newsroom Quality Index and Editorial Checklists.
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
Tuoi Tre Newspapers’ Data-Driven Evolution
A Vietnamese news publication personalized their reader experience through content analysis and data integration.
India TV's Winning Video Strategy Drives Traffic and Engagement Surge
India TV's implementation of video optimization best practices led to a significant boost in video discoverability and engagement across Google surfaces.
Argentine publisher unifies data across sites
LA NACION’s single sign-on technology puts their first-party data strategy front and center.
El Sol de México: Aligning Processes with Audience Needs
Participating in the Lab was key in their progress to strengthen their Audience Strategy.
Manorama Online 2.5: Enhancing User Experience
Developing an Enhanced Interface and Experience on Web and e-reader platforms
News18 Boosts Video Success with Optimized Strategy
Optimizing Videos for Search leads to up to 58% Uplift in Discoverability and 84% increase in Engagement on News18 Sites.
Amar Ujala's Gamified News Boosts Engagement & Loyalty
Gamified News Experience Fuels 44% Growth in First-Party Data and 14% Increase in Loyal Users
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
Tuoi Tre Newspapers’ Data-Driven Evolution
A Vietnamese news publication personalized their reader experience through content analysis and data integration.
Periodico AM: Asserting Locality and Immediacy
Local newspaper in Mexico innovates to better reach their audience.
NDTV leverages data and ML to drive +24% New User Growth
NDTV Increases User Engagement by 12% by Implementing Real-Time Newsroom Quality Index and Editorial Checklists.
Inquirer.net launches a newsletter for North American readers, leading to 3x higher open rate and 29x higher click-through rate
Learn how Inquirer.net has launched a curated newsletter to further engage with key audience segments abroad.
Building a new reader-first news platform
Growing visitors and views with a refreshed digital presence and strategy
Sakal’s Sign-Ups Skyrocket with Google One Tap
Google One Tap Unlocks User Sign-Up Floodgates for Sakal
El Sol de México: Aligning Processes with Audience Needs
Participating in the Lab was key in their progress to strengthen their Audience Strategy.
Amplifying audience improving Core Web Vitals
Itatiaia experienced an increase in audience engagement following the optimization of Core Web Vitals metrics.
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
Amar Ujala's Gamified News Boosts Engagement & Loyalty
Gamified News Experience Fuels 44% Growth in First-Party Data and 14% Increase in Loyal Users
Manorama Online 2.5: Enhancing User Experience
Developing an Enhanced Interface and Experience on Web and e-reader platforms
Newsletters win over readers and increase engagement
London-based publisher Reach PLC launches a new email newsletter strategy across the UK, giving popular writers a key role in attracting subscribers.
หากต้องการค้นหารายการอื่น
เสริมความแข็งแกร่งในการนำเสนอข่าวแบบดิจิทัลของคุณ
ใช้เครื่องมือดิจิทัลและแหล่งข้อมูลต่างๆ ที่จะช่วยให้คุณค้นหา ตรวจสอบยืนยัน และบอกเล่าเรื่องราวที่น่าสนใจได้
เพิ่มรายได้
สำรวจวิธีเพิ่มรายได้จากโฆษณาดิจิทัล การสมัครใช้บริการ การเป็นสมาชิก และการสนับสนุน
แหล่งข้อมูลทั้งหมด
เครื่องมือ การฝึกอบรม และแหล่งข้อมูลที่ร่วมออกแบบโดยผู้เชี่ยวชาญในอุตสาหกรรม นักวิชาการ และองค์กรข่าวทั่วโลก