- chevron_left Recursos
Aumenta tus ingresos
Descubre formas de obtener más ingresos a partir de anuncios digitales, suscripciones y contribuciones.
Empieza a crear tu modelo de ingresos
Diversifica tus fuentes de ingresos, estima los ingresos potenciales y lanza nuevos productos.
Aumenta los ingresos por lectores
Obtén ingresos de tu audiencia con las suscripciones y las contribuciones.
Aumenta tus ingresos publicitarios digitales
Saca el máximo partido a tus anuncios digitales y aumenta tus ingresos publicitarios.
Digital makeover increases publisher’s revenue
SWA launches mobile app with monetization features and receives training for web optimization
Gaining confidence in managing money
Learning how to forecast and budget helps “Clearing a New Path” podcast founder take control of her finances
Inverness Courier diversifies their audience
Inverness Courier embraces digital change by fostering a culture of experimentation
Gestor de Ingresos por Lectores
Consigue más ingresos por lectores y capta la atención de tu audiencia
Building a succession plan
LebTown lays the groundwork to hire a managing editor
Account linking improves engagement and retention
News Corp Australia subscribers with Google-linked accounts have better engagement and retention
Selecciona un CMS para tu empresa de noticias
The Oaklandside da visibilidad a voces desatendidas
La misión de The Oaklandside es dar visibilidad a voces desatendidas
Diseña tu modelo de ingresos
Indonesian publisher’s numbers up with video and PWA
JabarEkspres' video advertising and implementation of PWA opened up new audiences and revenue streams
Exploring the right financial structure and processes for growth
Exploring the right financial structure and processes for growth
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
Increase the CVR of the Nikkei Online Edition
Nikkei uncovered insights to enhance user acquisition effectively by optimizing UI/UX Design.
Sharing articles to boost digital subscriptions
French daily newspaper Libération increases subscriptions with new “share with a friend” and datawall features.
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
Account linking improves engagement and retention
News Corp Australia subscribers with Google-linked accounts have better engagement and retention
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
ACM grows digital subscriptions with a premium app
Full featured app incentives farmers to switch to a paid digital subscription
Spanish media group catches the AI wave
HENNEO undertakes a wide-ranging initiative to integrate AI across its operations.
Student offer drives high engagement and retention
Attracting the next generation of subscribers to the West Australian with Reader Revenue Manager.
The Saturday Paper attracts new subscribers with video
Video series boosts brand awareness with over 680,000 views and conversion through Reader Revenue Manager.
Gestor de Ingresos por Lectores
Consigue más ingresos por lectores y capta la atención de tu audiencia
Empieza a usar Reader Revenue Manager
Sanoma steps up account personalization
Finnish media brand boosts user engagement with My News Service features.
Stuff, New Zealand news publisher, builds for the future
Stuff redesigned and rebuilt their site with future-fit technology.
Aumenta tus ingresos con los productos publicitarios de Google
Digital hyperlocal Crux applies new ad solutions
Monetising both hyperlocal and network audiences with direct and programmatic ads
Local News Publications moves to Google Ad Manager
Significantly growing their digital advertising revenue
How a digital news site in Uttarakhand grew its digital ad revenue
Uttra News increases ad revenue by 484% with Progressive Web App technology
My City Logan delivers strong digital ad presence
Capitalizing on a strong established readership in the local market.
Spanish media group catches the AI wave
HENNEO undertakes a wide-ranging initiative to integrate AI across its operations.
How Eenadu increased ad fill rate and revenue by 15%
Eenadu designs new Ad Management System (AMS), increasing revenue.
Google Ad Manager
Aumenta tus ingresos publicitarios y protege tu marca dondequiera que los usuarios vean, jueguen o interactúen con tu contenido
Ingresos publicitarios estimados
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
Regional Digital News Media: How Google’s Offerwall helped drive 20% increase in revenue for Sakal Media Group
Sakal Media experimented with Google Offerwall to build a sustainable revenue stream
¿Buscas otra cosa?
Desarrolla tu audiencia
Utiliza datos para conocer a tu audiencia y hacerla crecer, así como para dar forma a tu contenido y mantener el interés de los visitantes.
Fortalece tu periodismo digital
Descubre formas de obtener más ingresos a partir de anuncios digitales, suscripciones y contribuciones.
Todos los recursos
Herramientas, material de formación y recursos diseñados en colaboración con expertos del sector, académicos y empresas de noticias de todo el mundo.