- chevron_left Ressources
Augmentez vos revenus
Découvrez des moyens de générer davantage de revenus grâce aux annonces numériques, aux abonnements, aux adhésions et aux contributions.
Commencez à bâtir votre modèle de revenus
Diversifiez vos sources de revenus, estimez vos revenus potentiels et lancez de nouveaux produits.
Augmentez vos revenus lecteurs
Générez des revenus issus des abonnements, adhésions et contributions de votre audience.
Augmentez vos revenus issus des annonces numériques
Exploitez tout le potentiel de vos annonces numériques et augmentez vos revenus publicitaires.
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
Inverness Courier diversifies their audience
Inverness Courier embraces digital change by fostering a culture of experimentation
Reader Revenue Manager
Augmentez vos revenus lecteurs et engagez votre audience
Gaining confidence in managing money
Learning how to forecast and budget helps “Clearing a New Path” podcast founder take control of her finances
Determine your revenue model
Sélectionner un CMS pour votre organisme de presse
Account linking improves engagement and retention
News Corp Australia subscribers with Google-linked accounts have better engagement and retention
Digital makeover increases publisher’s revenue
SWA launches mobile app with monetization features and receives training for web optimization
Porter plus haut les voix sous-représentées
La mission de The Oaklandside : informer et faire entendre les voix sous-représentées
Exploring the right financial structure and processes for growth
Exploring the right financial structure and processes for growth
Building a succession plan
LebTown lays the groundwork to hire a managing editor
Indonesian publisher’s numbers up with video and PWA
JabarEkspres' video advertising and implementation of PWA opened up new audiences and revenue streams
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
Account linking improves engagement and retention
News Corp Australia subscribers with Google-linked accounts have better engagement and retention
Débuter avec Reader Revenue Manager
Le Monde élargit son audience internationale
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
Spanish media group catches the AI wave
HENNEO undertakes a wide-ranging initiative to integrate AI across its operations.
The Saturday Paper attracts new subscribers with video
Video series boosts brand awareness with over 680,000 views and conversion through Reader Revenue Manager.
ACM grows digital subscriptions with a premium app
Full featured app incentives farmers to switch to a paid digital subscription
Partager des articles pour augmenter le nombre d'abonnements numériques
Plus d'abonnements pour Lib grâce à sa nouvelle fonctionnalité "Offrir l'article" et son nouveau datawall
Increase the CVR of the Nikkei Online Edition
Nikkei uncovered insights to enhance user acquisition effectively by optimizing UI/UX Design.
Sanoma steps up account personalization
Finnish media brand boosts user engagement with My News Service features.
Student offer drives high engagement and retention
Attracting the next generation of subscribers to the West Australian with Reader Revenue Manager.
Reader Revenue Manager
Augmentez vos revenus lecteurs et engagez votre audience
Digital hyperlocal Crux applies new ad solutions
Monetising both hyperlocal and network audiences with direct and programmatic ads
How Eenadu increased ad fill rate and revenue by 15%
Eenadu designs new Ad Management System (AMS), increasing revenue.
My City Logan delivers strong digital ad presence
Capitalizing on a strong established readership in the local market.
Local News Publications moves to Google Ad Manager
Significantly growing their digital advertising revenue
Estimer vos revenus publicitaires
Stuff, New Zealand news publisher, builds for the future
Stuff redesigned and rebuilt their site with future-fit technology.
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
How a digital news site in Uttarakhand grew its digital ad revenue
Uttra News increases ad revenue by 484% with Progressive Web App technology
Regional Digital News Media: How Google’s Offerwall helped drive 20% increase in revenue for Sakal Media Group
Sakal Media experimented with Google Offerwall to build a sustainable revenue stream
Augmenter vos revenus grâce aux produits publicitaires de Google
Google Ad Manager
Augmentez vos revenus publicitaires et protégez votre marque partout où les internautes regardent du contenu, jouent et interagissent
Spanish media group catches the AI wave
HENNEO undertakes a wide-ranging initiative to integrate AI across its operations.
Vous recherchez autre chose ?
Élargissez votre audience
Utilisez les données pour élargir et comprendre votre audience, façonner vos contenus et maintenir l'engagement des visiteurs.
Renforcez vos compétences en journalisme numérique
Découvrez des moyens de générer davantage de revenus grâce aux annonces numériques, aux abonnements, aux adhésions et aux contributions.
Toutes les ressources
Outils, formations et ressources conçus en collaboration avec des spécialistes du secteur, des universitaires et des organismes de presse du monde entier.