Zwiększaj przychody
Odkryj sposoby na zwiększanie przychodów z reklam cyfrowych, subskrypcji, członkostwa i darowizn.
Budowanie modelu przychodów
Zróżnicuj źródła swoich przychodów, oszacuj potencjalny zysk i wprowadź na rynek nowe produkty.
Zwiększaj przychody od czytelników
Uzyskuj przychody z tytułu posiadania grona odbiorców dzięki subskrypcjom, członkostwu i darowiznom.
Zwiększanie przychodów z reklam cyfrowych
Wykorzystaj do maksimum potencjał reklam cyfrowych i zwiększ przychody z reklam.
Indonesian publisher’s numbers up with video and PWA
JabarEkspres' video advertising and implementation of PWA opened up new audiences and revenue streams
Wzmacnianie głosu z zaniedbywanych społeczności
Misją organizacji Oaklandside jest popularyzowanie wiedzy na temat zaniedbywanych lokalnych społeczności i przekazywanie im informacji
Gaining confidence in managing money
Learning how to forecast and budget helps “Clearing a New Path” podcast founder take control of her finances
Exploring the right financial structure and processes for growth
Exploring the right financial structure and processes for growth
Digital makeover increases publisher’s revenue
SWA launches mobile app with monetization features and receives training for web optimization
Tworzenie produktów związanych z wiadomościami
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
Inverness Courier diversifies their audience
Inverness Courier embraces digital change by fostering a culture of experimentation
Focusing a revenue strategy on social audiences
Queerency’s Travers Johnson makes an unconventional choice for LGBTQ+ publication
Spanish media group catches the AI wave
HENNEO undertakes a wide-ranging initiative to integrate AI across its operations.
Sakal’s Sign-Ups Skyrocket with Google One Tap
Google One Tap Unlocks User Sign-Up Floodgates for Sakal
Centralizing data for actionable insights
Economedia and Capital leverage data to understand audiences, increase user engagement, and optimize revenue.
How Wirtualna Polska uses AI to tackle toxic content on their platform
In Poland, WP built a moderation engine to provide a safe platform for open discussion
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
The Saturday Paper attracts new subscribers with video
Video series boosts brand awareness with over 680,000 views and conversion through Reader Revenue Manager.
Sharing articles to boost digital subscriptions
French daily newspaper Libération increases subscriptions with new “share with a friend” and datawall features.
NZME launches The Listener subscription vertical
NZME expands their digital subscription products to include The Listener, increasing ARPU.
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
ACM grows digital subscriptions with a premium app
Full featured app incentives farmers to switch to a paid digital subscription
Digital paper adds to revenue streams with AI
Digital paper adds to revenue streams with AI
Student offer drives high engagement and retention
Attracting the next generation of subscribers to the West Australian with Reader Revenue Manager.
Zwiększanie przychodów z reklam cyfrowych dzięki AdSense
NZME enhances data maturity & audience targeting
New Zealand publisher increased engagement and optimised registration and subscriber flows, developing a data-led lifecycle & personalised storycards on the NZ Herald.
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
How Eenadu increased ad fill rate and revenue by 15%
Eenadu designs new Ad Management System (AMS), increasing revenue.
Spanish media group catches the AI wave
HENNEO undertakes a wide-ranging initiative to integrate AI across its operations.
Digital makeover increases publisher’s revenue
SWA launches mobile app with monetization features and receives training for web optimization
How a digital news site in Uttarakhand grew its digital ad revenue
Uttra News increases ad revenue by 484% with Progressive Web App technology
Indonesian publisher’s numbers up with video and PWA
JabarEkspres' video advertising and implementation of PWA opened up new audiences and revenue streams
Stuff, New Zealand news publisher, builds for the future
Stuff redesigned and rebuilt their site with future-fit technology.
Zwiększanie przychodów przy użyciu usług reklamowych Google
Regional Digital News Media: How Google’s Offerwall helped drive 20% increase in revenue for Sakal Media Group
Sakal Media experimented with Google Offerwall to build a sustainable revenue stream
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Powiększaj grono odbiorców
Korzystaj z danych, aby zwiększać swoje grono odbiorców, lepiej ich rozumieć, dostosowywać do nich treści i utrzymywać ich zaangażowanie.
Rozwijaj swoje cyfrowe umiejętności dziennikarskie
Odkryj sposoby na zwiększanie przychodów z reklam cyfrowych, subskrypcji, członkostwa i darowizn.
Wszystkie zasoby
Narzędzia, szkolenia oraz zasoby stworzone we współpracy z ekspertami z branży, naukowcami i organizacjami medialnymi z całego świata.