Desenvolva o seu público-alvo
Use dados para expandir e compreender o seu público-alvo, moldar o seu conteúdo e manter os visitantes envolvidos.
Comece a criar o seu público-alvo
Compreenda e expanda o seu público-alvo com estatísticas, inquéritos e ferramentas.
Aumente o tráfego do seu site
Use a Pesquisa, os boletins informativos, a partilha nas redes sociais e os anúncios para atrair mais visitas.
Mantenha os visitantes envolvidos
Interaja com os visitantes e retenha-os através da recirculação de artigos, de vídeos e das Métricas essenciais da Web.
ACM grows Audience Engagement and Search Traffic
Innovative AI-assisted SEO and Personalised Content Recirculation boost engagement
"Unsubscribe" doesn’t have to mean "goodbye"
Learn how French newspaper Le Monde turned a new "3-click" opt-out law into a major customer retention win.
IndiaDotcom’s Google One Tap Success Story
Over 400K Sign-Ups in 20 Days across 10 languages
Centro de editoras
Alcance novos públicos-alvo e ávidos leitores de notícias no Google Notícias
Amar Ujala's Gamified News Boosts Engagement & Loyalty
Gamified News Experience Fuels 44% Growth in First-Party Data and 14% Increase in Loyal Users
A Legacy of Ink, A Future of Inclusion
Mainichi Shimbun's Pursuit of Diversity in Japanese Journalism
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
Local UK publishers push the digital boundaries
Mentorship and technology help news organisations bolster and diversify revenue streams.
Rebuilding the Te Ao Māori News App
Building audience and engagement with native app features.
Engaging 7NEWS audience through live sport
A distinctive digital destination for millions of fans at 7NEWS.com.au
Expanding Audience: A New Frontier for Japan’s Press
Streamlined Development, Significant Cost Savings: Jiji Press Leverages Flutter News Toolkit
Centro de editoras
Alcance novos públicos-alvo e ávidos leitores de notícias no Google Notícias
Yonhap News Agency redesign the overall platform to deliver mobile-centric, personalized reader services
Yonhap News Agency, South Korea’s leading news organization, has successfully redesigned its entire digital platform to meet the demands of the modern media landscape. By focusing on a mobile-first strategy, personalized reader services, and becoming a data-driven media company, Yonhap has significantly enhanced user engagement and modernized its content delivery.
Transforming Social Followers to Subscribers
How The Daily Aus was able to turn social engagement into sustainable growth
New Horizons for Local Media in Japan
The Okinawa Times' strategy to engage new audiences with the Flutter News Toolkit.
Ringier Slovakia builds out AI to diversify
Publisher’s automated weather tool captures new users with syndicated content.
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
Rebuilding the Te Ao Māori News App
Building audience and engagement with native app features.
Customer Data Platform (CDP) enables content personalization
Indian Express Sees Early Success with Data-Driven Personalization
Unlocking Video Success: The ABP Live Story
48% New Viewers, 43% More Views, 100M+ Minutes
Empowering The Manila Times with Advanced GA4 Tracking
The Manila Times, a major news outlet in the Philippines, has successfully transitioned from basic Google Analytics 4 (GA4) reporting to a sophisticated, event-based tracking system. This strategic move, in partnership with Monks under the Google News Initiative's GA4 Accelerator Program, has empowered the publisher to gain deeper insights into reader behavior, refine its content strategy, and significantly improve audience engagement.
Customer Data Platform (CDP) enables content personalization
Indian Express Sees Early Success with Data-Driven Personalization
Engaging 7NEWS audience through live sport
A distinctive digital destination for millions of fans at 7NEWS.com.au
Rebuilding the Te Ao Māori News App
Building audience and engagement with native app features.
Empowering The Manila Times with Advanced GA4 Tracking
The Manila Times, a major news outlet in the Philippines, has successfully transitioned from basic Google Analytics 4 (GA4) reporting to a sophisticated, event-based tracking system. This strategic move, in partnership with Monks under the Google News Initiative's GA4 Accelerator Program, has empowered the publisher to gain deeper insights into reader behavior, refine its content strategy, and significantly improve audience engagement.
Medialivre shifts culture to digital-first
Global Agenda tool puts cross-brand collaboration front and center.
Yonhap News Agency redesign the overall platform to deliver mobile-centric, personalized reader services
Yonhap News Agency, South Korea’s leading news organization, has successfully redesigned its entire digital platform to meet the demands of the modern media landscape. By focusing on a mobile-first strategy, personalized reader services, and becoming a data-driven media company, Yonhap has significantly enhanced user engagement and modernized its content delivery.
Ringier Slovakia builds out AI to diversify
Publisher’s automated weather tool captures new users with syndicated content.
Creating a more user-centric news experience
Il Sole 24 Ore’s new site search function helps users find more in-depth information.
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
Enhancing engagement through the Top News model
NZME develops a ML algorithm to deliver increased audience engagement.
Hankyoreh doubles user engagement by revamping mobile app
Redesign the mobile app with personalized content to strengthen the membership
Account linking improves engagement and retention
News Corp Australia subscribers with Google-linked accounts have better engagement and retention
Está à procura de mais alguma coisa?
Fortaleça o seu jornalismo digital
Use ferramentas e recursos digitais para encontrar, validar e contar notícias apelativas.
Aumente a receita
Descubra formas de aumentar a receita com anúncios digitais, subscrições, apoios e contribuições.
Todos os recursos
Ferramentas, formação e recursos concebidos em parceria com especialistas do setor, personalidades académicas e organizações de notícias de todo o mundo.