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수익 증대하기
디지털 광고, 구독, 멤버십, 후원을 통해 더 많은 수익을 창출하는 방법을 알아보세요.
수익 모델 구축 시작하기
수익원을 다각화하고, 잠재 수익을 추정하고, 새로운 제품을 출시해 보세요.
독자 수익 증대하기
구독, 멤버십, 후원으로 독자 기반의 수익을 창출하세요.
디지털 광고 수익 늘리기
디지털 광고를 최대한 활용하여 광고 수익을 늘리세요.
Building a succession plan
LebTown lays the groundwork to hire a managing editor
취약 계층의 목소리를 알리는 뉴스 조직
Oaklandside는 취약 계층에게 뉴스를 전하고 이들의 목소리를 전파하겠다는 사명을 가진 조직입니다.
Indonesian publisher’s numbers up with video and PWA
JabarEkspres' video advertising and implementation of PWA opened up new audiences and revenue streams
Gaining confidence in managing money
Learning how to forecast and budget helps “Clearing a New Path” podcast founder take control of her finances
Exploring the right financial structure and processes for growth
Exploring the right financial structure and processes for growth
Inverness Courier diversifies their audience
Inverness Courier embraces digital change by fostering a culture of experimentation
Digital makeover increases publisher’s revenue
SWA launches mobile app with monetization features and receives training for web optimization
Focusing a revenue strategy on social audiences
Queerency’s Travers Johnson makes an unconventional choice for LGBTQ+ publication
Enriching article information with Article DNA
How Article DNA is used to influence conversion and retention
Regional Digital News Media: How Google’s Offerwall helped drive 20% increase in revenue for Sakal Media Group
Sakal Media experimented with Google Offerwall to build a sustainable revenue stream
Sharing articles to boost digital subscriptions
French daily newspaper Libération increases subscriptions with new “share with a friend” and datawall features.
Paywall Content Selection Using AI
Frankfurter Allgemeine Zeitung utilizes an AI and ML service to predict which articles will have the best conversion performance
News outlet gives younger readers a voice
News daily Público streamlines their user content submission platform, enabling readers to submit more stories while making editors’ lives easier.
Optimizing reader journey and engagement with technology
How one of the world’s leading multimedia publishing groups used a newly developed platform to achieve their greatest goal
How Wirtualna Polska uses AI to tackle toxic content on their platform
In Poland, WP built a moderation engine to provide a safe platform for open discussion
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
IE Online’s Path to Subscription Excellence
Architect a subscription platform for active subscriber engagement, acquisition, and retention.
NZME launches The Listener subscription vertical
NZME expands their digital subscription products to include The Listener, increasing ARPU.
Centralizing data for actionable insights
Economedia and Capital leverage data to understand audiences, increase user engagement, and optimize revenue.
Focusing a revenue strategy on social audiences
Queerency’s Travers Johnson makes an unconventional choice for LGBTQ+ publication
Digital makeover increases publisher’s revenue
SWA launches mobile app with monetization features and receives training for web optimization
Google Ad Manager로 디지털 광고 수익 늘리기
India Today increases eCPM by leveraging First Party Data
India Today Group, builds “1View“ - a Customer Data Platform (CDP) effectively leveraging first-party data, to increase audience engagement and eCPM by +20%.
NZME enhances data maturity & audience targeting
New Zealand publisher increased engagement and optimised registration and subscriber flows, developing a data-led lifecycle & personalised storycards on the NZ Herald.
Regional Digital News Media: How Google’s Offerwall helped drive 20% increase in revenue for Sakal Media Group
Sakal Media experimented with Google Offerwall to build a sustainable revenue stream
Understand Ad Sizes and Formats
Indonesian publisher’s numbers up with video and PWA
JabarEkspres' video advertising and implementation of PWA opened up new audiences and revenue streams
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독자층 성장시키기
데이터를 활용하면 독자층을 더 효과적으로 파악하여 성장시키고, 콘텐츠를 고안하고, 방문자의 참여를 유지할 수 있습니다.
디지털 저널리즘 강화하기
디지털 광고, 구독, 멤버십, 후원을 통해 더 많은 수익을 창출하는 방법을 알아보세요.
모든 리소스
전 세계 업계 전문가, 학계, 뉴스 조직과의 파트너십을 통해 제작된 도구, 교육, 리소스를 확인해 보세요.