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Innovative AI-assisted SEO and Personalised Content Recirculation boost engagement

Mentorship and technology help news organisations bolster and diversify revenue streams.

提升網站在 Google 搜尋中的成效

運用 Google 新聞觸及新讀者和關心時事的讀者

Mainichi Shimbun's Pursuit of Diversity in Japanese Journalism

French online media outlets faced a challenge when the government passed a "3-click" termination law, making it easier for customers to cancel contracts. This posed a significant risk to publishers like Le Monde, whose business model is heavily dependent on a strong digital subscriber base. Instead of viewing the law as a threat, Le Monde used it as an opportunity to improve their customer experience. By overhauling their unsubscribe process, Le Monde simplified the cancellation journey for users and simultaneously gathered valuable data on why subscribers were leaving. They used this data to create a new retention strategy, offering personalized incentives like temporary subscription pauses, content suggestions, and special pricing offers. This new approach turned the unsubscribe process into a key customer engagement tool. As a result, Le Monde saw a surprising reduction in churn, an increase in active subscriptions, and a longer average subscription life, proving that a user-friendly exit can lead to greater loyalty.

Building audience and engagement with native app features.

A distinctive digital destination for millions of fans at 7NEWS.com.au

How Kyodo News is Transforming Diversity

Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.

48% New Viewers, 43% More Views, 100M+ Minutes

The Okinawa Times' strategy to engage new audiences with the Flutter News Toolkit.

Indian Express Sees Early Success with Data-Driven Personalization

Streamlined Development, Significant Cost Savings: Jiji Press Leverages Flutter News Toolkit

The Manila Times, a major news outlet in the Philippines, has successfully transitioned from basic Google Analytics 4 (GA4) reporting to a sophisticated, event-based tracking system. This strategic move, in partnership with Monks under the Google News Initiative's GA4 Accelerator Program, has empowered the publisher to gain deeper insights into reader behavior, refine its content strategy, and significantly improve audience engagement.

Building audience and engagement with native app features.

運用 Google 新聞觸及新讀者和關心時事的讀者

提升網站在 Google 搜尋中的成效

NZME develops a ML algorithm to deliver increased audience engagement.

The Manila Times, a major news outlet in the Philippines, has successfully transitioned from basic Google Analytics 4 (GA4) reporting to a sophisticated, event-based tracking system. This strategic move, in partnership with Monks under the Google News Initiative's GA4 Accelerator Program, has empowered the publisher to gain deeper insights into reader behavior, refine its content strategy, and significantly improve audience engagement.

News Corp Australia subscribers with Google-linked accounts have better engagement and retention

Global Agenda tool puts cross-brand collaboration front and center.

Indian Express Sees Early Success with Data-Driven Personalization

Il Sole 24 Ore’s new site search function helps users find more in-depth information.

A distinctive digital destination for millions of fans at 7NEWS.com.au

Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.

Yonhap News Agency, South Korea’s leading news organization, has successfully redesigned its entire digital platform to meet the demands of the modern media landscape. By focusing on a mobile-first strategy, personalized reader services, and becoming a data-driven media company, Yonhap has significantly enhanced user engagement and modernized its content delivery.