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案例研究

瞭解全球新聞機構如何擴大報導範圍、拓展數位業務。

一名女子在筆電旁

所有個案研究

篩選器
      • 選取國家/地區
      • 巴勒斯坦
      • 中東、非洲、土耳其 - 區域/跨境
      • 亞太地區 - 區域/跨境
      • 歐洲 - 區域/跨境
      • 北美洲 - 區域/跨境
      • 拉丁美洲 - 區域/跨境
      • Afghanistan
      • Åland Islands
      • Albania
      • Algeria
      • American Samoa
      • Andorra
      • Angola
      • Anguilla
      • Antarctica
      • Antigua and Barbuda
      • Argentina
      • Armenia
      • Aruba
      • Australia
      • Austria
      • Azerbaijan
      • Bahamas
      • Bahrain
      • Bangladesh
      • Barbados
      • Belarus
      • Belgium
      • Belize
      • Benin
      • Bermuda
      • Bhutan
      • Bolivia
      • Bonaire, Sint Eustatius and Saba
      • Bosnia and Herzegovina
      • Botswana
      • Bouvet Island
      • Brazil
      • British Indian Ocean Territory
      • Brunei
      • Bulgaria
      • Burkina Faso
      • Burundi
      • Cabo Verde
      • Cambodia
      • Cameroon
      • Canada
      • Cayman Islands
      • Central African Republic
      • Chad
      • Chile
      • China
      • Christmas Island
      • Cocos (Keeling) Islands
      • Colombia
      • Comoros
      • Congo
      • Congo (the Democratic Republic of the)
      • Cook Islands
      • Costa Rica
      • Côte d'Ivoire
      • Croatia
      • Cuba
      • Curaçao
      • Cyprus
      • Czechia
      • Denmark
      • Djibouti
      • Dominica
      • Dominican Republic
      • Ecuador
      • Egypt
      • El Salvador
      • Equatorial Guinea
      • Eritrea
      • Estonia
      • Eswatini
      • Ethiopia
      • Falkland Islands (Malvinas)
      • Faroe Islands
      • Fiji
      • Finland
      • France
      • French Guiana
      • French Polynesia
      • French Southern Territories
      • Gabon
      • Gambia
      • Georgia
      • Germany
      • Ghana
      • Gibraltar
      • Greece
      • Greenland
      • Grenada
      • Guadeloupe
      • Guam
      • Guatemala
      • Guernsey
      • Guinea
      • Guinea-Bissau
      • Guyana
      • Haiti
      • Heard Island and McDonald Islands
      • Holy See
      • Honduras
      • Hong Kong
      • Hungary
      • Iceland
      • India
      • Indonesia
      • Iran
      • Iraq
      • Ireland
      • Isle of Man
      • Israel
      • Italy
      • Jamaica
      • Japan
      • Jersey
      • Jordan
      • Kazakhstan
      • Kenya
      • Kiribati
      • Kosovo
      • Kuwait
      • Kyrgyzstan
      • Laos
      • Latvia
      • Lebanon
      • Lesotho
      • Liberia
      • Libya
      • Liechtenstein
      • Lithuania
      • Luxembourg
      • Macao
      • Madagascar
      • Malawi
      • Malaysia
      • Maldives
      • Mali
      • Malta
      • Marshall Islands
      • Martinique
      • Mauritania
      • Mauritius
      • Mayotte
      • Mexico
      • Micronesia (Federated States of)
      • Moldova
      • Monaco
      • Mongolia
      • Montenegro
      • Montserrat
      • Morocco
      • Mozambique
      • Myanmar
      • Namibia
      • Nauru
      • Nepal
      • Netherlands
      • New Caledonia
      • New Zealand
      • Nicaragua
      • Niger
      • Nigeria
      • Niue
      • Norfolk Island
      • North Korea
      • North Macedonia
      • Northern Mariana Islands
      • Norway
      • Oman
      • Pakistan
      • Palau
      • Panama
      • Papua New Guinea
      • Paraguay
      • Peru
      • Philippines
      • Pitcairn
      • Poland
      • Portugal
      • Puerto Rico
      • Qatar
      • Réunion
      • Romania
      • Russia
      • Rwanda
      • Saint Barthélemy
      • Saint Helena, Ascension and Tristan da Cunha
      • Saint Kitts and Nevis
      • Saint Lucia
      • Saint Martin (French part)
      • Saint Pierre and Miquelon
      • Saint Vincent and the Grenadines
      • Samoa
      • San Marino
      • Sao Tome and Principe
      • Saudi Arabia
      • Senegal
      • Serbia
      • Seychelles
      • Sierra Leone
      • Singapore
      • Sint Maarten (Dutch part)
      • Slovakia
      • Slovenia
      • Solomon Islands
      • Somalia
      • South Africa
      • South Georgia and the South Sandwich Islands
      • South Korea
      • South Sudan
      • Spain
      • Sri Lanka
      • Sudan
      • Suriname
      • Svalbard and Jan Mayen
      • Sweden
      • Switzerland
      • Syria
      • Taiwan
      • Tajikistan
      • Tanzania
      • Thailand
      • Timor-Leste
      • Togo
      • Tokelau
      • Tonga
      • Trinidad and Tobago
      • Tunisia
      • Türkiye
      • Turkmenistan
      • Turks and Caicos Islands
      • Tuvalu
      • Uganda
      • Ukraine
      • United Arab Emirates
      • United Kingdom
      • United States Minor Outlying Islands
      • United States of America
      • Uruguay
      • Uzbekistan
      • Vanuatu
      • Venezuela
      • Vietnam
      • Virgin Islands (British)
      • Virgin Islands (U.S.)
      • Wallis and Futuna
      • Western Sahara
      • Yemen
      • Zambia
      • Zimbabwe
排序依據:
  • 精選
  • 最新到最舊
  • 最舊到最新
篩選條件:
      • 選取國家/地區
      • 巴勒斯坦
      • 中東、非洲、土耳其 - 區域/跨境
      • 亞太地區 - 區域/跨境
      • 歐洲 - 區域/跨境
      • 北美洲 - 區域/跨境
      • 拉丁美洲 - 區域/跨境
      • Afghanistan
      • Åland Islands
      • Albania
      • Algeria
      • American Samoa
      • Andorra
      • Angola
      • Anguilla
      • Antarctica
      • Antigua and Barbuda
      • Argentina
      • Armenia
      • Aruba
      • Australia
      • Austria
      • Azerbaijan
      • Bahamas
      • Bahrain
      • Bangladesh
      • Barbados
      • Belarus
      • Belgium
      • Belize
      • Benin
      • Bermuda
      • Bhutan
      • Bolivia
      • Bonaire, Sint Eustatius and Saba
      • Bosnia and Herzegovina
      • Botswana
      • Bouvet Island
      • Brazil
      • British Indian Ocean Territory
      • Brunei
      • Bulgaria
      • Burkina Faso
      • Burundi
      • Cabo Verde
      • Cambodia
      • Cameroon
      • Canada
      • Cayman Islands
      • Central African Republic
      • Chad
      • Chile
      • China
      • Christmas Island
      • Cocos (Keeling) Islands
      • Colombia
      • Comoros
      • Congo
      • Congo (the Democratic Republic of the)
      • Cook Islands
      • Costa Rica
      • Côte d'Ivoire
      • Croatia
      • Cuba
      • Curaçao
      • Cyprus
      • Czechia
      • Denmark
      • Djibouti
      • Dominica
      • Dominican Republic
      • Ecuador
      • Egypt
      • El Salvador
      • Equatorial Guinea
      • Eritrea
      • Estonia
      • Eswatini
      • Ethiopia
      • Falkland Islands (Malvinas)
      • Faroe Islands
      • Fiji
      • Finland
      • France
      • French Guiana
      • French Polynesia
      • French Southern Territories
      • Gabon
      • Gambia
      • Georgia
      • Germany
      • Ghana
      • Gibraltar
      • Greece
      • Greenland
      • Grenada
      • Guadeloupe
      • Guam
      • Guatemala
      • Guernsey
      • Guinea
      • Guinea-Bissau
      • Guyana
      • Haiti
      • Heard Island and McDonald Islands
      • Holy See
      • Honduras
      • Hong Kong
      • Hungary
      • Iceland
      • India
      • Indonesia
      • Iran
      • Iraq
      • Ireland
      • Isle of Man
      • Israel
      • Italy
      • Jamaica
      • Japan
      • Jersey
      • Jordan
      • Kazakhstan
      • Kenya
      • Kiribati
      • Kosovo
      • Kuwait
      • Kyrgyzstan
      • Laos
      • Latvia
      • Lebanon
      • Lesotho
      • Liberia
      • Libya
      • Liechtenstein
      • Lithuania
      • Luxembourg
      • Macao
      • Madagascar
      • Malawi
      • Malaysia
      • Maldives
      • Mali
      • Malta
      • Marshall Islands
      • Martinique
      • Mauritania
      • Mauritius
      • Mayotte
      • Mexico
      • Micronesia (Federated States of)
      • Moldova
      • Monaco
      • Mongolia
      • Montenegro
      • Montserrat
      • Morocco
      • Mozambique
      • Myanmar
      • Namibia
      • Nauru
      • Nepal
      • Netherlands
      • New Caledonia
      • New Zealand
      • Nicaragua
      • Niger
      • Nigeria
      • Niue
      • Norfolk Island
      • North Korea
      • North Macedonia
      • Northern Mariana Islands
      • Norway
      • Oman
      • Pakistan
      • Palau
      • Panama
      • Papua New Guinea
      • Paraguay
      • Peru
      • Philippines
      • Pitcairn
      • Poland
      • Portugal
      • Puerto Rico
      • Qatar
      • Réunion
      • Romania
      • Russia
      • Rwanda
      • Saint Barthélemy
      • Saint Helena, Ascension and Tristan da Cunha
      • Saint Kitts and Nevis
      • Saint Lucia
      • Saint Martin (French part)
      • Saint Pierre and Miquelon
      • Saint Vincent and the Grenadines
      • Samoa
      • San Marino
      • Sao Tome and Principe
      • Saudi Arabia
      • Senegal
      • Serbia
      • Seychelles
      • Sierra Leone
      • Singapore
      • Sint Maarten (Dutch part)
      • Slovakia
      • Slovenia
      • Solomon Islands
      • Somalia
      • South Africa
      • South Georgia and the South Sandwich Islands
      • South Korea
      • South Sudan
      • Spain
      • Sri Lanka
      • Sudan
      • Suriname
      • Svalbard and Jan Mayen
      • Sweden
      • Switzerland
      • Syria
      • Taiwan
      • Tajikistan
      • Tanzania
      • Thailand
      • Timor-Leste
      • Togo
      • Tokelau
      • Tonga
      • Trinidad and Tobago
      • Tunisia
      • Türkiye
      • Turkmenistan
      • Turks and Caicos Islands
      • Tuvalu
      • Uganda
      • Ukraine
      • United Arab Emirates
      • United Kingdom
      • United States Minor Outlying Islands
      • United States of America
      • Uruguay
      • Uzbekistan
      • Vanuatu
      • Venezuela
      • Vietnam
      • Virgin Islands (British)
      • Virgin Islands (U.S.)
      • Wallis and Futuna
      • Western Sahara
      • Yemen
      • Zambia
      • Zimbabwe
排序依據:
  • 精選
  • 最新到最舊
  • 最舊到最新

合作型新聞業的數位轉型

個案研究

Les coops de l'information is a cooperative of six publications in Quebec

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Alma Preta:巴西黑人媒體生力軍

個案研究

Alma Preta 從黑人和邊緣族群的角度出發,為巴西社會帶來不同觀點

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打擊印度不實資訊

個案研究

DataLEADS 主導的 India Training Network 計畫已培訓超過 35,000 名印度記者

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運用地理新聞工具對抗氣候變遷

個案研究

Ripples Nigeria 新聞平台致力於製作資料導向的環境類報導

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克服語言問題

個案研究

「移民人口面臨的最大挑戰之一,就是不易取得當地新聞,尤其是以他們的語言所撰寫的報導。因此最重要的就是要找到方式幫助這個族群。」- Rocio Tirado,Jambalaya News 營運長

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在拉丁美洲媒體業創造安全空間

個案研究

Chicas Poderosas 致力於指導及協助女性記者和 LGBTQ+ 記者

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吸引讀者重視冷門新聞

個案研究

女性在墨西哥創立的記者和新聞機構網路

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新聞業運用 AI 技術保護駕駛安全

個案研究

波士頓環球報的汽車產業記錄調查榮獲普立茲獎

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倡導澳洲的平等

個案研究

Media Diversity Australia 致力促進澳洲媒體的多元性

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運用開放式資料和公民參與的實驗

個案研究

READr 運用讀者參與度和互動機會,探索如何建立新聞可信度

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攜手對抗不實資訊

個案研究

為了攜手對抗不實和錯誤資訊,CekFakta 應運而生。

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採用 AI 技術的目標對象洞察

個案研究

「經營新聞網站,但無法擁有使用者資料,是韓國新聞業面臨的最大挑戰之一。」- Seung-Il Kim,The Busan Ilbo 策略部數位編輯

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Inquirer.net launches a newsletter for North American readers, leading to 3x higher open rate and 29x higher click-through rate

個案研究

Learn how Inquirer.net has launched a curated newsletter to further engage with key audience segments abroad.

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GMA Integrated News Digital’s "InoculatED" combats misinformation through pre-bunking, with the help of AI-powered tools for faster content creation.

個案研究

Broadcast giant and online leader GMA Network, through its Digital Strategy and Innovation Lab, has won at the latest round of the Google News Initiative (GNI) Asia Pacific Innovation Challenge for a project aimed at fighting misinformation.

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talkSPORT scores more readers with data-driven insights

個案研究

News UK and talkSPORT deliver a big win for sports fans across the UK with improved site experiences.

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News18 Boosts Video Success with Optimized Strategy

個案研究

Optimizing Videos for Search leads to up to 58% Uplift in Discoverability and 84% increase in Engagement on News18 Sites.

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Centralizing data for actionable insights

個案研究

Economedia and Capital leverage data to understand audiences, increase user engagement, and optimize revenue.

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Newsletters win over readers and increase engagement

個案研究

London-based publisher Reach PLC launches a new email newsletter strategy across the UK, giving popular writers a key role in attracting subscribers.

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Sakal’s Sign-Ups Skyrocket with Google One Tap

個案研究

Google One Tap Unlocks User Sign-Up Floodgates for Sakal

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iNews.id boosts registrations with refined SSO strategy

個案研究

Find out how iNews has accelerated registration uptakes through collecting more first-party data via a reworked Single Sign-On (SSO) strategy.

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Digital paper adds to revenue streams with AI

個案研究

Digital paper adds to revenue streams with AI

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Pinpoint Revolutionizes ABP's Reporting: Accuracy, Speed, and Efficiency

個案研究

Pinpoint simplifies content deciphering for ABP Network’s editorial desks, enhancing efficiency.

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Engaging audiences with AI-driven newsletters

個案研究

Telegraph Media Group uses artificial intelligence to curate newsletter content based on readers’ interests, increasing click-through rates.

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French newspaper grows international audience

個案研究

Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.

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Developing a market and viability study for new idea

個案研究

Santa Cruz Local examines the viability of a Spanish-language product

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Evolving a project into full-fledged media business

個案研究

Startups Lab helps The NRI Nation create the infrastructure to allow for future growth

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Getting creative when crafting employee culture

個案研究

Southwest Contemporary learns how to create policies and templates that reflect its artistic spirit

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Polish news site links national football team’s manager with match-fixing mastermind

個案研究

Wirtualna Polska uses Pinpoint to analyze 65,000 pages of court documents, proving links between the manager of Poland’s national football team and the architect behind a massive match-fixing scandal.

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Telling stories that matter with a boost from AI

個案研究

Podcast platform Suno India is finding novel ways to use technology, including AI-powered Pinpoint, to deliver fearless, in-depth reporting at a community and national level.

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Safeguarding the Amazon with the help of AI

個案研究

On a mission to protect the rights of indigenous people in the Amazon, InfoAmazonia used Pinpoint to scan through hours of meeting minutes to build their case.

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Using AI to Keep Communities Informed

個案研究

Blue Ridge Public Radio turned to Pinpoint, Google’s AI-powered research tool, to unlock insights from hundreds of records related to a delayed renovation project for unhoused people in North Carolina.

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Gaining confidence in managing money

個案研究

Learning how to forecast and budget helps “Clearing a New Path” podcast founder take control of her finances

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India TV's Winning Video Strategy Drives Traffic and Engagement Surge

個案研究

India TV's implementation of video optimization best practices led to a significant boost in video discoverability and engagement across Google surfaces.

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NZME launches The Listener subscription vertical

個案研究

NZME expands their digital subscription products to include The Listener, increasing ARPU.

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NZME enhances data quality in the newsroom

個案研究

NZME adopts Dataform, enhancing data model reliability and quality.

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Daily Maverick 運用資料提高收益

個案研究

Daily Maverick 是南非的線上發布者,每日更新以獨到觀點製作的新聞、調查內容、專業政治分析和社論。自 2009 年成立以來,便以獨特的編輯觀點和著重於調查報導脫穎而出。

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哥倫比亞日報推出數位人才育成計畫

個案研究

El Tiempo 需要更多精通科技的員工,因此設立了招募與培訓計畫,吸引剛從大學畢業的新鮮人進入新聞業。

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建立深厚的讀者關係

個案研究

Energetic City 運用 News Consumer Insights 建立個人化策略

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How Wirtualna Polska uses AI to tackle toxic content on their platform

個案研究

In Poland, WP built a moderation engine to provide a safe platform for open discussion

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Sharing articles to boost digital subscriptions

個案研究

French daily newspaper Libération increases subscriptions with new “share with a friend” and datawall features.

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Optimizing reader journey and engagement with technology

個案研究

How one of the world’s leading multimedia publishing groups used a newly developed platform to achieve their greatest goal

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Regional Digital News Media: How Google’s Offerwall helped drive 20% increase in revenue for Sakal Media Group

個案研究

Sakal Media experimented with Google Offerwall to build a sustainable revenue stream

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Enriching article information with Article DNA

個案研究

How Article DNA is used to influence conversion and retention

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IE Online’s Path to Subscription Excellence

個案研究

Architect a subscription platform for active subscriber engagement, acquisition, and retention.

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News outlet gives younger readers a voice

個案研究

News daily Público streamlines their user content submission platform, enabling readers to submit more stories while making editors’ lives easier.

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Paywall Content Selection Using AI

個案研究

Frankfurter Allgemeine Zeitung utilizes an AI and ML service to predict which articles will have the best conversion performance

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Growing subscriptions with the help of technology

個案研究

Sanoma grew paid subscriptions to over 400,000 by matching customer segments with online revenue streams

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Journalism veterans rally around mental health

個案研究

Headlines Network provides journalists and newsroom leaders with workshops and toolkits to safeguard mental health and, by extension, the industry.

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Argentine publisher unifies data across sites

個案研究

LA NACION’s single sign-on technology puts their first-party data strategy front and center.

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Robin puts tech in the hands of journalists to scale video production

個案研究

Find out how Robin enabled its journalists to create and publish more video – and grow its business in the process.

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Startups Lab India Cohort 2023

個案研究

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US and Canada Pre-launch Lab Cohort 2023

個案研究

Google is providing hands-on coaching and curriculum to 25 early-stage digital news and information efforts. Learn about the 2023 U.S. and Canada cohort.

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拉丁裔記者學習數位報導技巧

個案研究

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拉丁美洲學生學會辨識不實資訊

個案研究

Movilizatorio 是一個「公民參與和社會創新研究室,透過強化集體領導來推動改變」。該組織總部位於波哥大,並在墨西哥市、布宜諾斯艾利斯和紐約設有辦公室,他們致力於串聯世界各地的人,並一同創造正向的改變。DigiMENTE 課程便是他們努力的成果。

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News app connects Indonesian publisher with readers

個案研究

Disway's mobile app a game-changer for its channel strategy

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Kompas TV boosts audience and revenue with smartphone journalism

個案研究

Started in 2011, Kompas TV is an Indonesian TV station with a prolific online digital video and social media presence. It covers national news, politics, sports, and entertainment

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iNews empowers young reporters with smartphone video journalism

個案研究

iNews, a leading Indonesian broadcaster with 24 local networks, delivers news, talk shows, magazines, and sports programs nationwide

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Empowering regional journalists, Kumparan uplifts video quality.

個案研究

Kumparan is an Indonesian online media platform. Started in 2017, it publishes editorial news and user-generated content from across the country.

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Website performance and revenue grew in 2021

個案研究

Radar Cirebon increased revenue by improving website performance with tailored recommendations and insights

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Empowered youth in Yogyakarta through journalism

個案研究

Empowered younger citizens in Yogyakarta to share stories through journalism and gained 60% growth in total unique visitors on the website.

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Kompas TV

個案研究

Kompas TV invests in smartphone journalism and grows audience and revenue

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Google Identity Services (GIS) integration leads to accelerated acquisition of first-party data

個案研究

ABPLIVE deployed Google Identity Services on their eight websites (desktop and mobile) and app to expedite the acquisition of first-party data

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A mobile-first content strategy & UX design

個案研究

To bridge the gap between digital consumers and the newsroom, The Hindu created new standards, workflows and metrics, redesigned websites and trained editorial teams.

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Petit Press saves time and money with cloud-based digital asset management

個案研究

Petit Press built an open-source publishing system that enables newsrooms to more efficiently manage, store, and distribute digital content.

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Global Media Group increases collaboration between its media brands

個案研究

Media group centralizes content management and increases publishing efficiency for 13 historic Portuguese news outlets.

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Making the truth easier to find

個案研究

Making the truth easier to find

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報業運用 YouTube 影片提高收益

個案研究

墨西哥的 El Universal 使用 YouTube Player for Publishers 管理該機構的各個服務平台,每天發布多達 40 部新影片,報導各種新聞內容,吸引使用者的目光。

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促進拉丁美洲優質新聞發展

個案研究

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推動拉丁美洲新聞媒體技術普及

個案研究

La Diaria 推出的 Utopia,是一個開放原始碼的平台。它可以協助小型新聞媒體管理所有的業務,同時促進拉丁美洲獨立媒體的發展

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放大弱勢族群的聲音

個案研究

The Oaklandside 的使命是傳達及放大弱勢族群的聲音

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NZME enhances data maturity & audience targeting

個案研究

New Zealand publisher increased engagement and optimised registration and subscriber flows, developing a data-led lifecycle & personalised storycards on the NZ Herald.

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Amplifying audience engagement through technology

個案研究

Lampung.co's audience engagement soars with technical training and content curation

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Indonesian publisher’s numbers up with video and PWA

個案研究

JabarEkspres' video advertising and implementation of PWA opened up new audiences and revenue streams

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Sinar Harian develops in-house reader insights training to sustain their digital future

個案研究

Find out how the team at Sinar Harian are upskilling their newsroom in data literacy and gaining a better understanding of their audience

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Diversity, Equity, and Inclusion Training in Japan

個案研究

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Push Notifications Drive More Views to Content

個案研究

Populis' work culture and approach to engagement were transformed through the Local News Foundry program

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Digital makeover increases publisher’s revenue

個案研究

SWA launches mobile app with monetization features and receives training for web optimization

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Engagement up as Indonesian publisher upskills

個案研究

Suara Cirebon's digital transformation drives audience engagement

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Inverness Courier diversifies their audience

個案研究

Inverness Courier embraces digital change by fostering a culture of experimentation

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How La Croix boosted subscription performance

個案研究

La Croix, a French news publisher, shifts to digital-first from print

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How Kauppalehti is growing their female readership

個案研究

Kauppalehti engages female readers by using data to tailor content strategies

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The Irish Times increases revenue

個案研究

Irish Times accelerates digital growth and successfully extends audience reach

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Boosting El Mundo's subscription base

個案研究

El Mundo improves ads & subscriptions amid press ad decline

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El Confidencial caters to younger audiences

個案研究

El Confidencial implements a strategy to broaden reach and age demographic

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The Daily Maverick reaches their North Star goal

個案研究

Daily Maverick grows their audience in South Africa through data insight

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Pùblico's strategy to increase sub retention

個案研究

Público increases reach of digital subscribers through pivotal changes

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Focusing on people operations for innovation and training

個案研究

La Converse and École Converse turn an eye to hiring and onboarding processes as they grow

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Building a board to turbocharge LBGTQ+ publisher’s growth

個案研究

How The Buckeye Flame built a plan for revenue by leveraging their supporters

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Improving employee retention through systems and documentation

個案研究

Taproot Publishing launched an employee intranet portal in their quest to grow and retain remote team members

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Building a succession plan

個案研究

LebTown lays the groundwork to hire a managing editor

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Shifting a mindset to launch a new revenue strategy

個案研究

Thinking holistically about revenue streams helped the Springfield Daily Citizen focus on a new strategy to satisfy multiple business imperatives

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Le Figaro accélère le recrutement de ses abonnements digitaux

個案研究

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Exploring the right financial structure and processes for growth

個案研究

Exploring the right financial structure and processes for growth

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Focusing a revenue strategy on social audiences

個案研究

Queerency’s Travers Johnson makes an unconventional choice for LGBTQ+ publication

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Building a roadmap to revenue growth

個案研究

Financial planning helps Anchor Media expand revenue operations

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Taking control of organizational finances

個案研究

The GNI Startups Lab helped The Record co-founder develop a new skill set and gain confidence

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Enacting tactics to grow revenue and subscriber base

個案研究

Armed with new confidence, the Burlington Buzz sets new revenue and audience goals

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Leading Hindi publisher improves video engagement

個案研究

Dainik Bhaskar's new Video Tools have been adopted by 86% of the newsroom, increasing Newsroom satisfaction (CSAT) by 4X for Video Producers/Editors and 10X for Reporters

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NZME Streamlines CMS and Newsroom Workflows

個案研究

NZME upgraded its core publishing content management system (CMS) to streamline workflows, improve performance, reduce complexity, and increase user engagement.

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India Today increases eCPM by leveraging First Party Data

個案研究

India Today Group, builds “1View“ - a Customer Data Platform (CDP) effectively leveraging first-party data, to increase audience engagement and eCPM by +20%.

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Le Figaro boosts its digital subscriptions

個案研究

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NZME launches Enriched Content Subscription

個案研究

NZME launched a new subscription, VIVA Premium, opening up a new market for subscriber growth, a cornerstone of NZME’s publishing strategy.

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AI is boosting Forbes’ publishing capabilities

個案研究

Forbes.CZ is deploying AI-powered tools to help optimise its online content and support journalists

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Spanish newspaper creates a daily podcast to engage users

個案研究

El Mundo partnered with Google to build in-house infrastructure & onboard new talent to create a daily podcast.

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Company-wide participation in the Women Will Leadership Program

個案研究

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An inside look into ABS-CBN’s culture of data-centricity

個案研究

Find out how ABS-CBN is developing a culture of data-centricity by embedding insights inside their daily activities and processes

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Social media newswire vets user-generated content for reporters

個案研究

Storyful advances quality journalism and battles disinformation by sourcing, verifying, and publishing content from breaking news stories, and viral videos

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Thai publisher’s data-driven strategy to build a more engaged and loyal subscriber base

個案研究

Thairath's data-driven initiative enables teams to analyze key data on reader behavior to improve content strategy

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The Straits Times developed initiatives to grow untapped audiences by experimenting with new channels and new content

個案研究

Learn more about the way The Straits Times is hoping to drive engagement with a new audience, by rethinking channels as a product rather than a means of distribution

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社群機構的數位發展

個案研究

130 年來,AFRO 為讀者提供其他管道看不到的優質黑人社群新聞。透過與 Google 合作,AFRO 瞭解如何運用新技術提高數位收益,在未來持續貫徹企業使命。

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Malaysian online news site boosts engagement and subscriptions

個案研究

Creating a thriving community to drive engagement and revenue

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New Zealand business publication increases paid subscribers

個案研究

End-of-year trial campaign through Subscribe with Google increased individual subscriber base by 25% and increased trial conversion rate by 66%

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Kannada daily newspaper sees an increase in its digital ad revenue

個案研究

After optimizing its site performance, Udayavani experienced a significant boost in its digital ad revenue, with a 102% increase

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Conflict zone immersion through XR technology

個案研究

Frontline in Focus uses extended reality (XR) and other storytelling tools to depict the impact of war on civilians, particularly children & families.

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新聞雜誌媒體建立營運指標提升會員獲取成效

個案研究

新建會員營運數位儀表板,提高活躍使用者參與度,提升新會員獲取數

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Constructing the financial structure to grow a news business

個案研究

The Border Chronicle readies for growth after exiting incubator program

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El Mundo creates a daily podcast to engage users

個案研究

How we partnered with G+J to make the launch of digital subscription products more affordable and reduce the time-to-market for smaller brands

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Digital Indian publisher increases page views

個案研究

By optimizing its core web vitals, AP7AM was able to improve its page speed score by 78%

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Mumbai publisher increases digital advertising revenue

個案研究

Mid-Day's digital advertising revenue increased by 25% after they enhanced their core web vitals

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German publisher diversifies revenue with audience engagement

個案研究

German publisher diversifies revenue with audience engagement

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Feminist publication forges new connections

個案研究

Minnesota Women’s Press learns more about their readers and creates new content packages, attracting underwriting and individual contributions.

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