Resources for GrayTV
Tools, trainings, and resources designed in partnership with industry experts to help you grow your audiences and revenue.
Welcome! Google is proud to support Gray TV through our programs and free resource library.
Learn the latest best practices
Best practices and resources from our workshop
Google News policies
Eligibility criteria to appear in Google News or news surfaces
Go
Think about what words people might search
People who know a lot about a topic might use different keywords in their searches than someone who is new
Go
Publish early and regularly
Use Google Trends to explore what people are searching for, and have searched for
Go
Create helpful, reliable, people-first content
Self-assess your content with Search's 30 questions
Go
Update author bios with coverage, credentials, and contact info
Build trust by providing information about your articles and site
Go
PageSpeed Insights
Keep audiences longer by making your web pages fast on all devices
Go
How Google Search organizes information
Learn more about how Google Search crawls and indexes web pages
Go
How results are automatically generated
Learn more about how meaning, relevance, quality, usability, and context determine which results are returned
Go
How your website appears in Search
Learn more about Search appearances like links, images, videos, and more
Go