Leser gewinnen
Mithilfe von Daten können Sie neue Leser gewinnen, Einblicke in Ihre Zielgruppe erhalten, Ihre Inhalte entsprechend anpassen und die Nutzerbindung erhöhen.
Mehr Nutzer gewinnen
Mit Analysen, Umfragen und weiteren Tools erhalten Sie Einblicke in Ihre Leserschaft und können neue Nutzer gewinnen.
Website-Traffic erhöhen
Verwenden Sie die Google Suche, Newsletter, Anzeigen und das Teilen von Inhalten in sozialen Netzwerken, um mehr Zugriffe zu erzielen.
Nutzerbindung verbessern
Verwenden Sie Recirculation, Videos und Core Web Vitals, um die Interaktionen und die Bindung Ihrer Besucher zu erhöhen.
ACM grows Audience Engagement and Search Traffic
Innovative AI-assisted SEO and Personalised Content Recirculation boost engagement
Engaging 7NEWS audience through live sport
A distinctive digital destination for millions of fans at 7NEWS.com.au
El Sol de México: Aligning Processes with Audience Needs
Participating in the Lab was key in their progress to strengthen their Audience Strategy.
Push Notifications Drive More Views to Content
Populis' work culture and approach to engagement were transformed through the Local News Foundry program
A Legacy of Ink, A Future of Inclusion
Mainichi Shimbun's Pursuit of Diversity in Japanese Journalism
Periodico AM: Asserting Locality and Immediacy
Local newspaper in Mexico innovates to better reach their audience.
Amar Ujala's Gamified News Boosts Engagement & Loyalty
Gamified News Experience Fuels 44% Growth in First-Party Data and 14% Increase in Loyal Users
Manorama Online 2.5: Enhancing User Experience
Developing an Enhanced Interface and Experience on Web and e-reader platforms
Publisher Center
Erreichen Sie neue Zielgruppen und begeisterte Nachrichtenleser bei Google News
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
A new audience with online video news bulletins
The West Australian launches “Up Late with Ben Harvey”, in partnership with Google
Transforming Social Followers to Subscribers
How The Daily Aus was able to turn social engagement into sustainable growth
BurdaForward app offers refreshing approach to news fatigue
German media group provides critical information while limiting harmful triggers.
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
Engaging 7NEWS audience through live sport
A distinctive digital destination for millions of fans at 7NEWS.com.au
Account linking improves engagement and retention
News Corp Australia subscribers with Google-linked accounts have better engagement and retention
Customer Data Platform (CDP) enables content personalization
Indian Express Sees Early Success with Data-Driven Personalization
Push Notifications Drive More Views to Content
Populis' work culture and approach to engagement were transformed through the Local News Foundry program
Publisher Center
Erreichen Sie neue Zielgruppen und begeisterte Nachrichtenleser bei Google News
Unlocking Video Success: The ABP Live Story
48% New Viewers, 43% More Views, 100M+ Minutes
Ringier Slovakia builds out AI to diversify
Publisher’s automated weather tool captures new users with syndicated content.
BurdaForward app offers refreshing approach to news fatigue
German media group provides critical information while limiting harmful triggers.
Push Notifications Drive More Views to Content
Populis' work culture and approach to engagement were transformed through the Local News Foundry program
Account linking improves engagement and retention
News Corp Australia subscribers with Google-linked accounts have better engagement and retention
Hankyoreh doubles user engagement by revamping mobile app
Redesign the mobile app with personalized content to strengthen the membership
Sanoma steps up account personalization
Finnish media brand boosts user engagement with My News Service features.
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
A new audience with online video news bulletins
The West Australian launches “Up Late with Ben Harvey”, in partnership with Google
Engaging 7NEWS audience through live sport
A distinctive digital destination for millions of fans at 7NEWS.com.au
Ringier Slovakia builds out AI to diversify
Publisher’s automated weather tool captures new users with syndicated content.
Customer Data Platform (CDP) enables content personalization
Indian Express Sees Early Success with Data-Driven Personalization
Creating a more user-centric news experience
Il Sole 24 Ore’s new site search function helps users find more in-depth information.
Medialivre shifts culture to digital-first
Global Agenda tool puts cross-brand collaboration front and center.
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Alle Ressourcen
Tools, Schulungen und Ressourcen, die wir zusammen mit Branchenexperten, Akademikern und Nachrichtenorganisationen auf der ganzen Welt entwickelt haben.