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News Corp Australia subscribers with Google-linked accounts have better engagement and retention

How The Daily Aus was able to turn social engagement into sustainable growth

Giúp hãng tin tăng doanh thu từ độc giả và tương tác với họ

Sứ mệnh của trang tin tức The Oaklandside là cung cấp thông tin và tăng cường tiếng nói của những người có hoàn cảnh khó khăn

Swedish media company builds generative AI solution for efficient native content production.

JabarEkspres' video advertising and implementation of PWA opened up new audiences and revenue streams

Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.

Swedish media company builds generative AI solution for efficient native content production.

French online media outlets faced a challenge when the government passed a "3-click" termination law, making it easier for customers to cancel contracts. This posed a significant risk to publishers like Le Monde, whose business model is heavily dependent on a strong digital subscriber base. Instead of viewing the law as a threat, Le Monde used it as an opportunity to improve their customer experience. By overhauling their unsubscribe process, Le Monde simplified the cancellation journey for users and simultaneously gathered valuable data on why subscribers were leaving. They used this data to create a new retention strategy, offering personalized incentives like temporary subscription pauses, content suggestions, and special pricing offers. This new approach turned the unsubscribe process into a key customer engagement tool. As a result, Le Monde saw a surprising reduction in churn, an increase in active subscriptions, and a longer average subscription life, proving that a user-friendly exit can lead to greater loyalty.

Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.

Finnish media brand boosts user engagement with My News Service features.

NZME builds a subscription toolkit to drive revenue growth by ensuring the right reader sees the right offer at the right price.

French daily newspaper Libération increases subscriptions with new “share with a friend” and datawall features.

News Corp Australia subscribers with Google-linked accounts have better engagement and retention

Giúp hãng tin tăng doanh thu từ độc giả và tương tác với họ

Uttra News increases ad revenue by 484% with Progressive Web App technology

Stuff redesigned and rebuilt their site with future-fit technology.

Significantly growing their digital advertising revenue

Swedish media company builds generative AI solution for efficient native content production.

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Monetising both hyperlocal and network audiences with direct and programmatic ads

HENNEO undertakes a wide-ranging initiative to integrate AI across its operations.

Eenadu designs new Ad Management System (AMS), increasing revenue.

Learn how Stuff.co.nz, New Zealand's top news site, adopted a user needs framework to diversify revenue and increase reader engagement. Discover how this data-informed content strategy led to a 90% lift in unique visitors.