Develop your audience
Use data to grow and understand your audience, shape your content and keep your visitors engaged.
Start building your audience
Understand and grow your audience with analytics, surveys, and tools.
Increase your site traffic
Use Search, newsletters, social sharing, and ads to attract more visits.
Keep visitors engaged
Engage and retain visitors by using article recirculation, videos, and Core Web Vitals.
IndiaDotcom’s Google One Tap Success Story
Over 400K Sign-Ups in 20 Days across 10 languages
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
Rebuilding the Te Ao Māori News App
Building audience and engagement with native app features.
Periodico AM: Asserting Locality and Immediacy
Local newspaper in Mexico innovates to better reach their audience.
Amar Ujala's Gamified News Boosts Engagement & Loyalty
Gamified News Experience Fuels 44% Growth in First-Party Data and 14% Increase in Loyal Users
Engaging 7NEWS audience through live sport
A distinctive digital destination for millions of fans at 7NEWS.com.au
Manorama Online 2.5: Enhancing User Experience
Developing an Enhanced Interface and Experience on Web and e-reader platforms
ACM grows Audience Engagement and Search Traffic
Innovative AI-assisted SEO and Personalised Content Recirculation boost engagement
A Legacy of Ink, A Future of Inclusion
Mainichi Shimbun's Pursuit of Diversity in Japanese Journalism
Rebuilding the Te Ao Māori News App
Building audience and engagement with native app features.
Ringier Slovakia builds out AI to diversify
Publisher’s automated weather tool captures new users with syndicated content.
Customer Data Platform (CDP) enables content personalization
Indian Express Sees Early Success with Data-Driven Personalization
Expanding Audience: A New Frontier for Japan’s Press
Streamlined Development, Significant Cost Savings: Jiji Press Leverages Flutter News Toolkit
New Horizons for Local Media in Japan
The Okinawa Times' strategy to engage new audiences with the Flutter News Toolkit.
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
Transforming Social Followers to Subscribers
How The Daily Aus was able to turn social engagement into sustainable growth
Empowering The Manila Times with Advanced GA4 Tracking
The Manila Times, a major news outlet in the Philippines, has successfully transitioned from basic Google Analytics 4 (GA4) reporting to a sophisticated, event-based tracking system. This strategic move, in partnership with Monks under the Google News Initiative's GA4 Accelerator Program, has empowered the publisher to gain deeper insights into reader behavior, refine its content strategy, and significantly improve audience engagement.
Unlocking Video Success: The ABP Live Story
48% New Viewers, 43% More Views, 100M+ Minutes
Yonhap News Agency redesign the overall platform to deliver mobile-centric, personalized reader services
Yonhap News Agency, South Korea’s leading news organization, has successfully redesigned its entire digital platform to meet the demands of the modern media landscape. By focusing on a mobile-first strategy, personalized reader services, and becoming a data-driven media company, Yonhap has significantly enhanced user engagement and modernized its content delivery.
Engaging 7NEWS audience through live sport
A distinctive digital destination for millions of fans at 7NEWS.com.au
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
Medialivre shifts culture to digital-first
Global Agenda tool puts cross-brand collaboration front and center.
Yonhap News Agency redesign the overall platform to deliver mobile-centric, personalized reader services
Yonhap News Agency, South Korea’s leading news organization, has successfully redesigned its entire digital platform to meet the demands of the modern media landscape. By focusing on a mobile-first strategy, personalized reader services, and becoming a data-driven media company, Yonhap has significantly enhanced user engagement and modernized its content delivery.
Account linking improves engagement and retention
News Corp Australia subscribers with Google-linked accounts have better engagement and retention
Customer Data Platform (CDP) enables content personalization
Indian Express Sees Early Success with Data-Driven Personalization
Hankyoreh doubles user engagement by revamping mobile app
Redesign the mobile app with personalized content to strengthen the membership
Enhancing engagement through the Top News model
NZME develops a ML algorithm to deliver increased audience engagement.
Empowering The Manila Times with Advanced GA4 Tracking
The Manila Times, a major news outlet in the Philippines, has successfully transitioned from basic Google Analytics 4 (GA4) reporting to a sophisticated, event-based tracking system. This strategic move, in partnership with Monks under the Google News Initiative's GA4 Accelerator Program, has empowered the publisher to gain deeper insights into reader behavior, refine its content strategy, and significantly improve audience engagement.
Ringier Slovakia builds out AI to diversify
Publisher’s automated weather tool captures new users with syndicated content.
Rebuilding the Te Ao Māori News App
Building audience and engagement with native app features.
Creating a more user-centric news experience
Il Sole 24 Ore’s new site search function helps users find more in-depth information.
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Use digital tools and resources that can help you find, verify and tell engaging stories.
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Tools, training and resources designed in partnership with industry experts, academics and news organisations around the world.