All resources
Tools, training and resources designed in partnership with industry experts, academics and news organisations around the world.
All resources
Introduction to Machine Learning
With help from the London School of Economics and Political Science, VRT News and Texty our Journalism AI courses offer an insight on how journalists are using machine learning in their newsrooms.
Video: Getting started with Google Trends
Video: Getting started with Pinpoint
Video: Google Earth and mapping technologies for journalists
Video: Keeping journalists safe online
Video: Google tools for fact-checkers
Investigative Reporting
From Google Public Data Explorer to Google Search, this intensive course will help journalists interpret a range of online sources to strengthen their efficiency and efficacy of in-depth research.
Hands-on Machine Learning
This course teaches journalists how to use Machine Learning for their reporting. You will learn how to train a Machine Learning model to identify and classify images in vast datasets.
Fundamentals
Strengthen your digital skills by learning advanced techniques on familiar tools like Google Search, Google Maps and Google Trends.
Pinpoint
Upload and analyse large numbers of documents with the power of Google Search, AI and machine learning.
Creating safe spaces in Latin American media
Chicas Poderosas works to coach and support women and LGBTQ+ journalists
Bringing underreported stories to attention
A women-founded network of journalists and news organisations across Mexico
Keeping drivers safe with AI-powered journalism
The Boston Globe’s investigation into automotive records yields a Pulitzer Prize
Advocates for equity in Australia
Media Diversity Australia advocates for greater diversity in Australian media
Digital transformation for cooperative journalism
Les coops de l'information is a cooperative of six publications in Quebec
Fighting Climate Change with Geo-Journalism
Ripples Nigeria is a news platform committed to data-driven environmental reporting
An experiment in open data and civic participation
READr explores how to build trust in news through reader engagement and participation
A collaborative effort to fight misinformation
CekFakta is a collaborative effort to fight the spread of misinformation and disinformation.
Fighting misinformation in India
DataLEADS, the India training network has trained more than 35,000 Indian journalists
Audience insights powered by AI
"Operating a news site, but not being able to own the user data is is the biggest problem that the Korean news industry is facing." -Seung-Il Kim, Digital Editor of Strategy, The Busan Ilbo
Alma Preta: A new voice for Black media in Brazil
Alma Preta informs Brazilian society from a Black and peripheral racial perspective
Bridging the language gap
‘One of the biggest challenges that immigrants have is that it's harder to get local news, especially in their language. So it's very important for us to be able to help this community.’ -Rocio Tirado, Chief Operating Officer, Jambalaya News
Get started with Google Analytics 4
Fundamentals Lab
Keep visitors engaged
Engage and retain visitors by using article recirculation, videos and Core Web Vitals.
Increase site traffic
Use Search, newsletters, social sharing and ads to attract more visits.
Start building your audience
Understand and grow your audience with analytics, surveys and tools.
Gruner + Jahr drives a cultural shift toward AI
Publisher creates cross-team working groups to foster innovation and agility.
Promoting positive discussion to engage readers
Delfi’s new user-commenting platform uses AI to combat disinformation.
How Eenadu increased ad fill rate and revenue by 15%
Eenadu designs new Ad Management System (AMS), increasing revenue.
Manorama Online 2.5: Enhancing User Experience
Developing an Enhanced Interface and Experience on Web and e-reader platforms
Student offer drives high engagement and retention
Attracting the next generation of subscribers to the West Australian with Reader Revenue Manager.
Inspiring Pakistan’s youth to make and consume news in new ways
Discover how The Current is putting youth at the heart of its mission to reimagine the newsroom and engage younger audiences
Amplifying audience improving Core Web Vitals
Itatiaia experienced an increase in audience engagement following the optimization of Core Web Vitals metrics.
US and Canada Pre-launch Lab Cohort 2024
Google is providing hands-on coaching and curriculum to 25 early-stage digital news and information efforts. Learn about the 2024 U.S. and Canada cohort.
Periodico AM: Asserting Locality and Immediacy
Local newspaper in Mexico innovates to better reach their audience.
El Sol de México: Aligning Processes with Audience Needs
Participating in the Lab was key in their progress to strengthen their Audience Strategy.
Stuff, New Zealand news publisher, builds for the future
Stuff redesigned and rebuilt their site with future-fit technology.
Spanish media group catches the AI wave
HENNEO undertakes a wide-ranging initiative to integrate AI across its operations.
How a digital news site in Uttarakhand grew its digital ad revenue
Uttra News increases ad revenue by 484% with Progressive Web App technology
Grow Reader Revenue
Earn revenue from your audience with subscriptions, memberships and contributions.
Environmental Journalism
Around the world, wildfires, flooding and other extreme weather continue to affect our health, our economies and our future together on our planet. Explore the tools to help tell the story.
Data Journalism
From beginner to advanced, strengthen your ability to analyze and interpret data with Google Trends and a range of tools from Google and beyond.
YouTube Creator Academy: Improving your YouTube skills
Public Data Explorer: Access a world of data.
Data Studio: Make interactive data visualizations
Google Historical Imagery: Google Earth Pro, Maps and Timelapse
Multimedia Storytelling
This course will empower you to transcend words and take your audience to the heart of the story with dynamic, interactive and exciting visuals that you create.
Password Alert: Protect yourself from password theft.
2-Step Verification: Stronger security for your Google account.
Safety and Security
Strengthen your digital safety with 2-step verification, password protection and a range of tools to help both freelance journalists and those working within small, medium and large news organizations.
Google Translate: Verify content in 100+ languages.
Google Earth: Pinpoint eyewitness locations.
Verification: Chrome Plugins and Extensions
Verification: Advanced Reverse Image Search
Verification: Google Search
Google Fact Check Tools
Verification
Explore time-saving methods and digital tools to help verify the authenticity and accuracy of images, videos and reports found on social media and across the web.
Global Fishing Watch: Monitor fishing fleets and vessels
Visualizing Data: Flourish templates.
Google Sheets: Visualizing data
Pinpoint: A research tool for journalists
Google Earth Timelapse: Observing change
Introduction to Google Earth Studio
Google Earth creation tools: Tell your story across the world
Storytelling with Google Earth
Explore how journalists can identify, embed or download imagery from Google Maps, Google Earth and StreetView to help visualize your stories.
Storytelling with Google Trends
Advanced Google Trends
Basics of Google Trends
Google Trends
Use real-time search data to track topics and spot emerging trends with the free Trends Explore tool. Then, use that data to tell compelling stories about the issues that matter.
Looking ahead to ML-powered journalism
How you can use Machine Learning
Different approaches to Machine Learning
Is Machine Learning the same thing as AI?
Machine Learning, journalism and you
Training your Machine Learning model
Google Cloud AutoML Vision
Investigating stories with Machine Learning
Project Shield: Defend against digital censorship.
Protect your election coverage
Election visualizations linked to Google Sheets
Covering politics with Google Trends
Elections
Whether you're covering an election campaign or reporting on results at the ballot box, here are a range of tools that can help prepare for your story. Dive in to GIF makers, visualizations and digital safety tools.
Voice Typing: Transcribe audio using Google Docs
Google Translate: Translations on-the-go.
Google Trends: See what’s trending across Google Search, Google News and YouTube.
Google My Maps: Show where stories happen.
Google News Archive: Access the past.
Advanced Search: Researching with precision.
Tuoi Tre Newspapers’ Data-Driven Evolution
A Vietnamese news publication personalized their reader experience through content analysis and data integration.
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
Nghe An Newspaper Boosts Speed and Readership
Vietnamese publisher participated in the Google News Initiative’s Advertising Lab to enhance their digital transformation.
Business Reporting
Build your digital skills on Google Sheets and learn how to identify and report on financial news stories with the help of visualization tools.