Todas as formações
Melhore as suas aptidões e conheça as práticas recomendadas atuais com aulas e workshops ao seu próprio ritmo.
Recursos em destaque
Todos os formações
Introduction to Machine Learning
With help from the London School of Economics and Political Science, VRT News and Texty our Journalism AI courses offer an insight on how journalists are using machine learning in their newsrooms.
Vídeo: Começar a usar o Google Trends
Vídeo: Começar a usar o Pinpoint
Vídeo: Google Earth e tecnologias de mapeamento para jornalistas
Vídeo: Manter os jornalistas seguros online
Vídeo: Ferramentas Google para verificadores de factos
Investigative Reporting
From Google Public Data Explorer to Google Search, this intensive course will help journalists interpret a range of online sources to strengthen their efficiency and efficacy of in-depth research.
Hands-on Machine Learning
This course teaches journalists how to use Machine Learning for their reporting. You will learn how to train a Machine Learning model to identify and classify images in vast datasets.
Fundamentals
Strengthen your digital skills by learning advanced techniques on familiar tools like Google Search, Google Maps and Google Trends.
Aumente o tráfego do site
Use a Pesquisa, os boletins informativos, a partilha nas redes sociais e os anúncios para atrair mais visitas.
Mantenha os visitantes envolvidos
Interaja com os visitantes e mantenha-os no site através da recirculação de artigos, de vídeos e das Core Web Vitals.
Comece a criar o seu público
Compreenda e expanda o seu público com estatísticas, inquéritos e ferramentas.
Noções básicas do Google Trends
Comece a usar o Reader Revenue Manager
Aumente a Receita por leitores
Obtenha receita através do seu público com subscrições, apoios e contribuições.
Environmental Journalism
Around the world, wildfires, flooding and other extreme weather continue to affect our health, our economies and our future together on our planet. Explore the tools to help tell the story.
Data Journalism
From beginner to advanced, strengthen your ability to analyze and interpret data with Google Trends and a range of tools from Google and beyond.
YouTube Creator Academy: Improving your YouTube skills
Public Data Explorer: Access a world of data.
Data Studio: Make interactive data visualizations
Google Historical Imagery: Google Earth Pro, Maps and Timelapse
Multimedia Storytelling
Explore best practices for YouTube, and learn how to create your own visuals using Google Earth and Google Trends.
Password Alert: Protect yourself from password theft.
2-Step Verification: Stronger security for your Google account.
Safety and Security
Strengthen your digital safety with 2-step verification, password protection and a range of tools to help both freelance journalists and those working within small, medium and large news organizations.
Google Translate: Verify content in 100+ languages.
Google Earth: Pinpoint eyewitness locations.
Verification: Chrome Plugins and Extensions
Verification: Advanced Reverse Image Search
Verification: Google Search
Google Fact Check Tools
Verification
Explore time-saving methods and digital tools to help verify the authenticity and accuracy of images, videos and reports found on social media and across the web.
Global Fishing Watch: Monitor fishing fleets and vessels
Google Sheets: Visualizing data
Pinpoint: A research tool for journalists
Google Earth Timelapse: Observing change
Google Earth creation tools: Tell your story across the world
Storytelling with Google Earth
Explore how journalists can identify, embed or download imagery from Google Maps, Google Earth and StreetView to help visualize your stories.
Storytelling with Google Trends
Tendências avançadas do Google
Google Trends
Use dados de pesquisa em tempo real para acompanhar assuntos e identificar tendências em alta com a ferramenta gratuita Trends Explore. Em seguida, use esses dados para contar histórias envolventes sobre as questões que importam.
Looking ahead to ML-powered journalism
How you can use Machine Learning
Different approaches to Machine Learning
Is Machine Learning the same thing as AI?
Machine Learning, journalism and you
Training your Machine Learning model
Google Cloud AutoML Vision
Project Shield: Defend against digital censorship.
Protect your election coverage
Election visualizations linked to Google Sheets
Covering politics with Google Trends
Elections
Whether you're covering an election campaign or reporting on results at the ballot box, here are a range of tools that can help prepare for your story. Dive in to GIF makers, visualizations and digital safety tools.
Google Trends: See what’s trending across Google Search, Google News and YouTube.
Google My Maps: Show where stories happen.
Google News Archive: Access the past.
Advanced Search: Researching with precision.
Business Reporting
Build your digital skills on Google Sheets and learn how to identify and report on financial news stories with the help of visualization tools.
Introduction to Google Earth Engine
Access Google Finance data in Sheets
Google Finance: Research company performance
Google Podcasts Manager
How to add them to your site
How to make them using makestories.io
How to make them using WordPress
How to make a good Web Story
What are Web Stories?
Google Scholar: Access court cases, academic papers and sources.
Avalie a sua sustentabilidade financeira
Compreenda os tamanhos e os formatos dos anúncios
Crie o seu público com o Google Analytics 4
Compreenda a receita de anúncios diretos e programáticos
Aumente a receita de anúncios digitais com o Google Ad Manager
Aumente a receita de anúncios digitais com o AdSense
Aumente a receita de anúncios digitais com marketing afiliado
Comece já a usar o Google Notícias com o Centro de editoras
Introduction to AI for Journalists
Introduction to AI for News Business Teams
Keep visitors engaged with video on YouTube
Grow your revenue with Google's ads products
Aumente a receita de anúncios digitais
Tire o máximo partido dos seus anúncios digitais e aumente a receita publicitária.
Comece a criar o seu modelo de receita
Diversifique as suas fontes de receita, calcule o rendimento potencial e lance novos produtos.
Learn more about your audience with surveys
Build your audience with Google's analytics tools
Publicações em destaque
Publicações em destaque
Está à procura de mais alguma coisa?
Casos práticos
Veja como as organizações de notícias em todo o mundo estão a expandir a respetiva cobertura de notícias e negócios digitais.
Produtos
Veja como as ferramentas da Google podem ajudar a investigar e contar notícias, aumentar a receita e compreender melhor o seu público-alvo.
Todos os recursos
Ferramentas, formação e recursos concebidos em parceria com especialistas do setor, personalidades académicas e organizações de notícias de todo o mundo.