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Grow your revenue
Discover ways to earn more revenue from digital ads, subscriptions, memberships, and contributions.
Start building your revenue model
Diversify your revenue sources, estimate potential income, and launch new products.
Grow reader revenue
Earn revenue from your audience with subscriptions, memberships, and contributions.
Grow digital ad revenue
Get the most from your digital ads and increase your advertising revenue.
Build news products
Building a succession plan
LebTown lays the groundwork to hire a managing editor
Inverness Courier diversifies their audience
Inverness Courier embraces digital change by fostering a culture of experimentation
Determine your revenue model
Amplifying Underserved Voices
The Oaklandside’s mission to inform and amplify underserved voices
Exploring the right financial structure and processes for growth
Exploring the right financial structure and processes for growth
Indonesian publisher’s numbers up with video and PWA
JabarEkspres' video advertising and implementation of PWA opened up new audiences and revenue streams
Focusing a revenue strategy on social audiences
Queerency’s Travers Johnson makes an unconventional choice for LGBTQ+ publication
Gaining confidence in managing money
Learning how to forecast and budget helps “Clearing a New Path” podcast founder take control of her finances
Digital makeover increases publisher’s revenue
SWA launches mobile app with monetization features and receives training for web optimization
Select a CMS for your news organization
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
Sharing articles to boost digital subscriptions
French daily newspaper Libération increases subscriptions with new “share with a friend” and datawall features.
Digital paper adds to revenue streams with AI
Digital paper adds to revenue streams with AI
The Saturday Paper attracts new subscribers with video
Video series boosts brand awareness with over 680,000 views and conversion through Reader Revenue Manager.
NZME launches The Listener subscription vertical
NZME expands their digital subscription products to include The Listener, increasing ARPU.
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
Student offer drives high engagement and retention
Attracting the next generation of subscribers to the West Australian with Reader Revenue Manager.
Centralizing data for actionable insights
Economedia and Capital leverage data to understand audiences, increase user engagement, and optimize revenue.
Spanish media group catches the AI wave
HENNEO undertakes a wide-ranging initiative to integrate AI across its operations.
ACM grows digital subscriptions with a premium app
Full featured app incentives farmers to switch to a paid digital subscription
Sakal’s Sign-Ups Skyrocket with Google One Tap
Google One Tap Unlocks User Sign-Up Floodgates for Sakal
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
How Wirtualna Polska uses AI to tackle toxic content on their platform
In Poland, WP built a moderation engine to provide a safe platform for open discussion
Grow Digital Ad Revenue with AdSense
Spanish media group catches the AI wave
HENNEO undertakes a wide-ranging initiative to integrate AI across its operations.
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
Regional Digital News Media: How Google’s Offerwall helped drive 20% increase in revenue for Sakal Media Group
Sakal Media experimented with Google Offerwall to build a sustainable revenue stream
How a digital news site in Uttarakhand grew its digital ad revenue
Uttra News increases ad revenue by 484% with Progressive Web App technology
Indonesian publisher’s numbers up with video and PWA
JabarEkspres' video advertising and implementation of PWA opened up new audiences and revenue streams
NZME enhances data maturity & audience targeting
New Zealand publisher increased engagement and optimised registration and subscriber flows, developing a data-led lifecycle & personalised storycards on the NZ Herald.
Digital makeover increases publisher’s revenue
SWA launches mobile app with monetization features and receives training for web optimization
Stuff, New Zealand news publisher, builds for the future
Stuff redesigned and rebuilt their site with future-fit technology.
Grow your revenue with Google's ads products
Grow Digital Ad Revenue with Google Ad Manager
Estimate Ad Revenue
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Develop your audience
Use data to grow and understand your audience, shape your content, and keep your visitors engaged.
Strengthen your digital journalism
Discover ways to earn more revenue from digital ads, subscriptions, memberships, and contributions.
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Tools, trainings, and resources designed in partnership with industry experts, academics, and news organizations around the world.