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      • Tanzania
      • Thailand
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      • Tokelau
      • Tonga
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      • Turkmenistan
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      • Uganda
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Hands-on Machine Learning

Course

This course teaches journalists how to use Machine Learning for their reporting. You will learn how to train a Machine Learning model to identify and classify images in vast datasets.

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Video: Keeping journalists safe online

Lesson
Enhance your online safety as a journalist with best practices and tools from Google.
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Video: Getting started with Pinpoint

Lesson
Explore and analyze thousands of documents with Google's research tool, Pinpoint.
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Video: Getting started with Google Trends

Lesson
Google Trends allows you to explore a sample of search requests, by topic and over time.
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Video: Google Earth and mapping technologies for journalists

Lesson
Discover how journalists can use Google Earth and mapping technologies
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Video: Google tools for fact-checkers

Lesson
Explore digital tools designed specifically for fact-checkers and journalists
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Keep visitors engaged

Course

Engage and retain visitors by using article recirculation, videos, and Core Web Vitals.

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Start building your audience

Course

Understand and grow your audience with analytics, surveys, and tools.

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Increase site traffic

Course

Use Search, newsletters, social sharing, and ads to attract more visits.

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Introduction to Machine Learning

Course

With help from the London School of Economics and Political Science, VRT News and Texty our Journalism AI courses offer an insight on how journalists are using machine learning in their newsrooms.

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Investigative Reporting

Course

From Google Public Data Explorer to Google Search, this intensive course will help journalists interpret a range of online sources to strengthen their efficiency and efficacy of in-depth research.

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Fundamentals

Course

Strengthen your digital skills by learning advanced techniques on familiar tools like Google Search, Google Maps and Google Trends.

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Estimate Ad Revenue

Lesson
See what levers impact ad revenue
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Introduction to AI for Journalists

Lesson
Learn about Google's approach to AI and how our products can support newsrooms.
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Introduction to AI for News Business Teams

Lesson
Learn about Google's approach to AI and how our products can support news business teams.
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Get started with Reader Revenue Manager

Lesson
Grow your revenue and deepen your engagement
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Is Machine Learning the same thing as AI?

Lesson
Take a bird's eye view of machine learning within the AI landscape.
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Get started on Google News with Publisher Center

Lesson
Submit, manage, and monetize your news across Google
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Keep visitors engaged with video on YouTube

Lesson
Build your relationship with billions of YouTube viewers
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Grow your revenue with Google's ads products

Lesson
Determine if AdSense, AdMob, or Ad Manager is right for you
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Grow Digital Ad Revenue with AdSense

Lesson
Get started with AdSense to earn programmatic ad revenue
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What is Machine Learning

Lesson
Machine Learning for journalists.
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Select a CMS for your news organization

Lesson
Get started with publishing online
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Data Journalism

Course

From beginner to advanced, strengthen your ability to analyze and interpret data with Google Trends and a range of tools from Google and beyond.

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Google Data GIF Maker

Lesson
Visualize data comparisons in minutes.
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Different approaches to Machine Learning

Lesson
Learn to recognize what defines different machine learning solutions.
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Covering politics with Google Trends

Lesson
In this module, we will look at ways to use Google Trends to analyze searches specifically related to politics.
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Business Reporting

Course

Build your digital skills on Google Sheets and learn how to identify and report on financial news stories with the help of visualization tools.

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Safety and Security

Course

Strengthen your digital safety with 2-step verification, password protection and a range of tools to help both freelance journalists and those working within small, medium and large news organizations.

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Elections

Course

Whether you're covering an election campaign or reporting on results at the ballot box, here are a range of tools that can help prepare for your story. Dive in to GIF makers, visualizations and digital safety tools.

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Visualizing Data: Advanced Tilegrams.

Lesson
Generate your own Tilegram from data.
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Google Translate: Translations on-the-go.

Lesson
Speak the language just about anywhere in the world.
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Investigating stories with Machine Learning

Lesson
How you can use Machine Learning in your reporting
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Google Cloud AutoML Vision

Lesson
Learn how to set up AutoML Vision to prepare for the course exercise
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Data preparation

Lesson
Assess your use case, source and prepare your data
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Training your Machine Learning model

Lesson
Import your data in AutoML Vision and start the training process
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Machine Learning, journalism and you

Lesson
How machine learning is entering your personal and professional life.
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Bias in Machine Learning

Lesson
Understand what ML bias is and how to avoid it.
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Project Shield: Defend against digital censorship.

Lesson
A free tool to protect your site from Distributed Denial of Service (DDoS) attacks.
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2-Step Verification: Stronger security for your Google account.

Lesson
Add an extra layer of protection beyond your password.
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Password Alert: Protect yourself from password theft.

Lesson
This simple Chrome extension is your first line of defense.
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Advanced Protection

Lesson
The strongest security for your Google account.
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YouTube: A storytelling tool.

Lesson
Find out how to cultivate and maintain a YouTube audience.
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YouTube Creator Academy: Improving your YouTube skills

Lesson
Learn how to access and choose lessons that help strengthen your presence.
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Google Trends: Understanding the data.

Lesson
How to interpret Trends results.
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Google Trends: Improving your search results.

Lesson
Refine your queries to get more useful data.
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Data Source: Global Forest Watch.

Lesson
Deforestation data and monitoring tools.
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Google Historical Imagery: Google Earth Pro, Maps and Timelapse

Lesson
Find out where a photo was taken and when it was uploaded.
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How you can use Machine Learning

Lesson
Understand in what cases ML might be the solution to your problem.
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Google Scholar: Access court cases, academic papers and sources.

Lesson
Quickly find hard facts and expert opinions.
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Verification: Advanced Reverse Image Search

Lesson
How to separate genuine eyewitness accounts from misattributed content.
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Verification: Google Search

Lesson
Master advanced search shortcuts to filter results by date, relevance and language.
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Reverse Image Search: Verifying photos.

Lesson
Find photographs and uncover their backstories.
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Storytelling with Google Trends

Lesson
Learn ways to contextualize Google Trends data and integrate it into your reporting.
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Access Google Finance data in Sheets

Lesson
Access Google Finance data in Google Sheets. Examine closing prices, percentage change or market movement over any timeframe.
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Advanced Google Trends

Lesson
Become a master of the Trends Explore tool with these simple tips for extracting precise data.
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Advanced Search: Researching with precision.

Lesson
Simple tools and tips to help you get better results, faster.
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Dataset Search Quickstart Guide

Lesson
Search across millions of datasets on the web
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Data Source: Election Databot.

Lesson
A robust tool to help journalists cover U.S. elections.
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Data Studio: Make interactive data visualizations

Lesson
Give life to your datasets by creating powerful interactive visualizations with an easy-to-use studio.
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Evaluate and Test

Lesson
How to interpret the output of your model and evaluate its performance
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Global Fishing Watch: Monitor fishing fleets and vessels

Lesson
A guide to using Global Fishing Watch’s mapping tool to track global fishing activity.
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Google Consumer Surveys: Gain real insights.

Lesson
Gather data from real people by creating your own web surveys.
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Google Earth: Pinpoint eyewitness locations.

Lesson
Find out where a photo was taken and when it was uploaded.
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Google Earth creation tools: Tell your story across the world

Lesson
How to use Google Earth to create compelling stories
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Google Earth Timelapse: Observing change

Lesson
Observe how the earth has changed over the course of the last 35 years.
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Google Finance: Research company performance

Lesson
Google Finance allows you to track companies across 53 exchanges on five continents.
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Google My Maps: Show where stories happen.

Lesson
Give important context by building interactive maps.
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Google News Archive: Access the past.

Lesson
Discover historical digital publications and scanned newspapers.
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Google Sheets: Cleaning data

Lesson
Prepare your data for analysis and visualization.
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Google Sheets: Scraping data from the internet

Lesson
Build your own data sets using Google Sheets.
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Google Sheets: Visualizing data

Lesson
Learn to build visualizations that help you interpret the data and tell data-driven stories.
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Google Translate: Verify content in 100+ languages.

Lesson
Interpret descriptions, uploader information and place names.
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Public Data Explorer: Access a world of data.

Lesson
Use high-quality data sets to create compelling visuals.
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Introduction to Google Earth Engine

Lesson
Use a multi-petabyte library of satellite imagery and data to detect changes, map trends, and quantify differences on the Earth's surface
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Introduction to Google Earth Studio

Lesson
A fully functional animation studio for Google Earth imagery.
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Permissions: Source Google Data.

Lesson
Learn proper usage and citations for Google products.
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Protect your election coverage

Lesson
In this module, we will look at tools to protect and secure your election coverage
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Verification: Chrome Plugins and Extensions

Lesson
How to speed up the verification process using Google Chrome.
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Verification: Google Image Search

Lesson
Find visually similar images.
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Voice Typing: Transcribe audio using Google Docs

Lesson
A quick and easy way to convert audio to text.
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How does a machine learn?

Lesson
A step-by-step overview of the ML training process.
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Election visualizations linked to Google Sheets

Lesson
Keep your election visualizations live by linking them to Google sheets
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Visualizing Data: Flourish templates.

Lesson
A simple tool to help newsrooms create beautiful graphics.
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Visualizing Data: Introduction to Tilegrams.

Lesson
A new way to map data.
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Visualizing elections

Lesson
Bring elections to life with interactive visualizations
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Google Alerts: Stay in the know.

Lesson
Follow the breaking stories that are important to you.
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Grow Digital Ad Revenue with Google Ad Manager

Lesson
Get started with Google Ad Manager to increase digital ad revenue
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Build your audience with Google Analytics 4

Lesson
Understand how Google Analytics 4 works to help with audience analytics
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Understand Direct and Programmatic Ad Revenue

Lesson
Sell ads, set prices, pitch advertisers and communicate results
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Understand Ad Sizes and Formats

Lesson
Understand how ad sizes and formats affect pricing and revenue
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Increase site traffic with Google Ads

Lesson
Get more traffic from your best articles
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Promote your subscription

Lesson
Attract more subscribers on their first day
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Pinpoint: A research tool for journalists

Lesson
Explore and analyze thousands of documents with Google's research tool, Pinpoint.
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Looking ahead to ML-powered journalism

Lesson
Key learnings and recommended resources to deepen your ML knowledge.
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Google Fact Check Tools

Lesson
These tools allow you to search for stories and images that have already been debunked and lets you add ClaimReview markup to your own fact checks.
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Pinpoint

Course

In this course, we will look at tools to help you find stories faster.

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Increase traffic with social sharing

Lesson
Tap into social networks to reach new audiences
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Learn more about ad blockers

Lesson
Recover ad revenue lost from ad blockers
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Build your audience with Realtime Content Insights

Lesson
See how your articles are performing, in real time
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Build your audience with News Consumer Insights

Lesson
Get data-driven recommendations for your site
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Learn more about your audience with surveys

Lesson
Understand your audience, their habits, and what they value with surveys
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Build your audience with Google's analytics tools

Lesson
Make better decisions based on your audiences’ data
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Keep visitors engaged with recirculation

Lesson
Get the most out of your evergreen content
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Keep visitors engaged with web videos

Lesson
Build your relationship with younger audiences
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Keep visitors engaged with Core Web Vitals

Lesson
Build a quality user experience on your news site
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Increase traffic with newsletters

Lesson
Build your relationship with your best audiences
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Increase traffic with Google's search products

Lesson
Help more people discover your news
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Build news products

Lesson
Design, prototype, and test your news product
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Build a fundraising strategy

Lesson
Choose the right sources to fund your journalism
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Determine your revenue model

Lesson
Diversify revenue with subscriptions, ads, and more
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Build your tech stack

Lesson
Find the best technology to publish, monetize, and more
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Refine your checkout flow

Lesson
Improve subscriber conversion
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Launch your subscription

Lesson
Build your relationship with your best audiences
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Increase traffic with web notifications

Lesson
Alert your audience with timely news alerts
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Increase traffic with Search

Lesson
Build your relationship with your best audiences
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Evaluate your financial sustainability

Lesson
Understand, measure, and enable your financial sustainability
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Estimate reader revenue

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Estimate reader revenue
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Reach younger and diverse audiences

Lesson
Expand to diverse audiences
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Increase traffic with Search Console

Lesson
Increase traffic with Search Console
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Grow digital ad revenue with affiliate marketing

Lesson
Monetize through affiliate links
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Build news apps with Flutter

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Reduce app development time by up to 80%
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Basics of Google Trends

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This beginner’s course will teach you the basics of Google Trends, using the free Trends Explore tool.
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Google Street View: Verify images.

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Check the authenticity of an eyewitness photo or video.
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Google Trends: See what’s trending across Google Search, Google News and YouTube.

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Find stories and terms people are paying attention to.
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Multimedia Storytelling

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Explore best practices for YouTube, and learn how to create your own visuals using Google Earth and Google Trends.

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Start building your revenue model

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Diversify your revenue sources, estimate potential income, and launch new products.

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Grow digital ad revenue

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Get the most from your digital ads and increase your advertising revenue.

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Grow reader revenue

Course

Earn revenue from your audience with subscriptions, memberships, and contributions.

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Environmental Journalism

Course

Around the world, wildfires, flooding and other extreme weather continue to affect our health, our economies and our future together on our planet. Explore the tools to help tell the story.

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Verification

Course

Explore time-saving methods and digital tools to help verify the authenticity and accuracy of images, videos and reports found on social media and across the web.

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Storytelling with Google Earth

Course

Explore how journalists can identify, embed or download imagery from Google Maps, Google Earth and StreetView to help visualize your stories.

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Google Trends

Course

Use real-time search data to track topics and spot emerging trends with the free Trends Explore tool. Then, use that data to tell compelling stories about the issues that matter.

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  • GO801_GNI_GoogleImageSearch_TitleCard.jpg
    Verification: Google Image Search
    Lesson
    Find visually similar images.
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  • GO801_GNI_GoogleEarthPro_TitleCard.jpg
    Google Historical Imagery: Google Earth Pro, Maps and Timelapse
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    Find out where a photo was taken and when it was uploaded.
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  • GO801_GNI_AccessThePast_TitleCard.jpg
    Google News Archive: Access the past.
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    Discover historical digital publications and scanned newspapers.
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  • GO801_GNI_VerifyContentIn100Languages_TitleCard.jpg
    Google Translate: Verify content in 100+ languages.
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    Interpret descriptions, uploader information and place names.
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  • DataJournalism_GoogleSheetsScrapingDatafromtheInternet_lessonoverview_UEMWXbb.jpg
    Google Sheets: Scraping data from the internet
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    Build your own data sets using Google Sheets.
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  • GO801_GNI_TranslationsOTG_TitleCard.jpg
    Google Translate: Translations on-the-go.
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    Speak the language just about anywhere in the world.
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  • GO801_GNI_VerifyingPhotos_TitleCard.jpg
    Reverse Image Search: Verifying photos.
    Lesson
    Find photographs and uncover their backstories.
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