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      • Somalia
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      • Sudan
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      • Tajikistan
      • Tanzania
      • Thailand
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      • Tokelau
      • Tonga
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      • Turkmenistan
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Pinpoint

Product

Upload and analyze large numbers of documents with the power of Google Search, AI, and machine learning.

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Hands-on Machine Learning

Course

This course teaches journalists how to use Machine Learning for their reporting. You will learn how to train a Machine Learning model to identify and classify images in vast datasets.

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Get started with Google Analytics 4

Program
Have you tagged your events? Learn about how Google Analytics 4 measures traffic, export your data, and set your analytics up for success ahead of July 1st.
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Video: Keeping journalists safe online

Lesson
Enhance your online safety as a journalist with best practices and tools from Google.
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Video: Getting started with Pinpoint

Lesson
Explore and analyze thousands of documents with Google's research tool, Pinpoint.
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Video: Getting started with Google Trends

Lesson
Google Trends allows you to explore a sample of search requests, by topic and over time.
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Video: Google Earth and mapping technologies for journalists

Lesson
Discover how journalists can use Google Earth and mapping technologies
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Video: Google tools for fact-checkers

Lesson
Explore digital tools designed specifically for fact-checkers and journalists
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Audience Insights Powered by AI

Case Study

"Operating a news site, but not being able to own the user data is is the biggest problem the Korean news industry is facing." -Seung-Il Kim, Digital Editor of Strategy, The Busan Ilbo

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Bridging the Language Gap

Case Study

"One of the biggest challenges immigrants have is it's harder to get local news, especially in their language. So it's very important for us to be able to help this community." -Rocio Tirado, Chief Operating Officer, Jambalaya News

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Keeping Drivers Safe with AI-powered Journalism

Case Study

The Boston Globe’s investigation into automotive records yields a Pulitzer Prize

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Fundamentals Lab

Program
Grow your audiences and revenue with support from industry experts, other publishers, and Google
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Keep visitors engaged

Course

Engage and retain visitors by using article recirculation, videos, and Core Web Vitals.

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Start building your audience

Course

Understand and grow your audience with analytics, surveys, and tools.

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Increase site traffic

Course

Use Search, newsletters, social sharing, and ads to attract more visits.

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Fighting Climate Change with Geo-Journalism

Case Study

Ripples Nigeria is a news platform committed to data-driven environmental reporting

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News Consumer Insights

Product

Get data-driven recommendations for your site

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Introduction to Machine Learning

Course

With help from the London School of Economics and Political Science, VRT News and Texty our Journalism AI courses offer an insight on how journalists are using machine learning in their newsrooms.

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Investigative Reporting

Course

From Google Public Data Explorer to Google Search, this intensive course will help journalists interpret a range of online sources to strengthen their efficiency and efficacy of in-depth research.

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Fundamentals

Course

Strengthen your digital skills by learning advanced techniques on familiar tools like Google Search, Google Maps and Google Trends.

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A Collaborative Effort To Fight Misinformation

Case Study

CekFakta is a collaborative effort to fight the spread of mis and disinformation.

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An Experiment in Open Data and Civic Participation

Case Study

READr explores how to build trust in news through reader engagement and participation

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Creating safe spaces in Latin American media

Case Study

Chicas Poderosas works to coach and support women and LGBTQ+ journalists

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Bringing Underreported Stories to Attention

Case Study

A women-founded network of journalists and news organizations across Mexico

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Advocates for Equity in Australia

Case Study

Media Diversity Australia advocates for greater diversity in Australian media

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Digital Transformation for Cooperative Journalism

Case Study

Les coops de l'information is a cooperative of six publications in Quebec

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Alma Preta: A new voice for Black media in Brazil

Case Study

Alma Preta informs Brazilian society from a Black and peripheral racial perspective

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Fighting Misinformation in India

Case Study

DataLEADS, the India Training Network has trained more than 35,000 Indian journalists

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Determine your revenue model

Lesson
Diversify revenue with subscriptions, ads, and more
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Promoting positive discussion to engage readers

Case Study

Delfi’s new user-commenting platform uses AI to combat disinformation.

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Periodico AM: Asserting Locality and Immediacy

Case Study

Local newspaper in Mexico innovates to better reach their audience.

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El Sol de México: Aligning Processes with Audience Needs

Case Study

Participating in the Lab was key in their progress to strengthen their Audience Strategy.

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Stuff, New Zealand news publisher, builds for the future

Case Study

Stuff redesigned and rebuilt their site with future-fit technology.

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Spanish media group catches the AI wave

Case Study

HENNEO undertakes a wide-ranging initiative to integrate AI across its operations.

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How a digital news site in Uttarakhand grew its digital ad revenue

Case Study

Uttra News increases ad revenue by 484% with Progressive Web App technology

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YouTube Creator Academy: Improving your YouTube skills

Lesson
Learn how to access and choose lessons that help strengthen your presence.
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Tuoi Tre Newspapers’ Data-Driven Evolution

Case Study

A Vietnamese news publication personalized their reader experience through content analysis and data integration.

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Dong Nai Newspaper Grows Reach and Revenue

Case Study

Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.

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Nghe An Newspaper Boosts Speed and Readership

Case Study

Vietnamese publisher participated in the Google News Initiative’s Advertising Lab to enhance their digital transformation.

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Business Reporting

Course

Build your digital skills on Google Sheets and learn how to identify and report on financial news stories with the help of visualization tools.

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GNI Live

Lesson
GNI Live
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Data Source: Election Databot.

Lesson
A robust tool to help journalists cover U.S. elections.
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Google Trends: Improving your search results.

Lesson
Refine your queries to get more useful data.
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Visualizing Data: Advanced Tilegrams.

Lesson
Generate your own Tilegram from data.
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Visualizing Data: Introduction to Tilegrams.

Lesson
A new way to map data.
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Data Studio: Make interactive data visualizations

Lesson
Give life to your datasets by creating powerful interactive visualizations with an easy-to-use studio.
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Google Sheets: Cleaning data

Lesson
Prepare your data for analysis and visualization.
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Google Sheets: Scraping data from the internet

Lesson
Build your own data sets using Google Sheets.
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YouTube: A storytelling tool.

Lesson
Find out how to cultivate and maintain a YouTube audience.
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Advanced Protection

Lesson
The strongest security for your Google account.
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Password Alert: Protect yourself from password theft.

Lesson
This simple Chrome extension is your first line of defense.
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2-Step Verification: Stronger security for your Google account.

Lesson
Add an extra layer of protection beyond your password.
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Google Translate: Verify content in 100+ languages.

Lesson
Interpret descriptions, uploader information and place names.
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Verification: Google Image Search

Lesson
Find visually similar images.
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Introduction to Google Earth Engine

Lesson
Use a multi-petabyte library of satellite imagery and data to detect changes, map trends, and quantify differences on the Earth's surface
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Global Fishing Watch: Monitor fishing fleets and vessels

Lesson
A guide to using Global Fishing Watch’s mapping tool to track global fishing activity.
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Data Source: Global Forest Watch.

Lesson
Deforestation data and monitoring tools.
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Visualizing Data: Flourish templates.

Lesson
A simple tool to help newsrooms create beautiful graphics.
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Google Sheets: Visualizing data

Lesson
Learn to build visualizations that help you interpret the data and tell data-driven stories.
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Access Google Finance data in Sheets

Lesson
Access Google Finance data in Google Sheets. Examine closing prices, percentage change or market movement over any timeframe.
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Google Finance: Research company performance

Lesson
Google Finance allows you to track companies across 53 exchanges on five continents.
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Google Earth Timelapse: Observing change

Lesson
Observe how the earth has changed over the course of the last 35 years.
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Introduction to Google Earth Studio

Lesson
A fully functional animation studio for Google Earth imagery.
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Google Earth creation tools: Tell your story across the world

Lesson
How to use Google Earth to create compelling stories
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Storytelling with Google Trends

Lesson
Learn ways to contextualize Google Trends data and integrate it into your reporting.
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Bias in Machine Learning

Lesson
Understand what ML bias is and how to avoid it.
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Machine Learning, journalism and you

Lesson
How machine learning is entering your personal and professional life.
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Evaluate and Test

Lesson
How to interpret the output of your model and evaluate its performance
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Training your Machine Learning model

Lesson
Import your data in AutoML Vision and start the training process
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Data preparation

Lesson
Assess your use case, source and prepare your data
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Google Cloud AutoML Vision

Lesson
Learn how to set up AutoML Vision to prepare for the course exercise
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Investigating stories with Machine Learning

Lesson
How you can use Machine Learning in your reporting
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What is Machine Learning

Lesson
Machine Learning for journalists.
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Project Shield: Defend against digital censorship.

Lesson
A free tool to protect your site from Distributed Denial of Service (DDoS) attacks.
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Protect your election coverage

Lesson
In this module, we will look at tools to protect and secure your election coverage
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Election visualizations linked to Google Sheets

Lesson
Keep your election visualizations live by linking them to Google sheets
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Google Data GIF Maker

Lesson
Visualize data comparisons in minutes.
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Visualizing elections

Lesson
Bring elections to life with interactive visualizations
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Covering politics with Google Trends

Lesson
In this module, we will look at ways to use Google Trends to analyze searches specifically related to politics.
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Google Podcasts Manager

Lesson
Better understand your audiences and reach them across Google products.
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Google Translate: Translations on-the-go.

Lesson
Speak the language just about anywhere in the world.
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Google Trends: Understanding the data.

Lesson
How to interpret Trends results.
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Google My Maps: Show where stories happen.

Lesson
Give important context by building interactive maps.
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How to add them to your site

Lesson
There are two ways to add Web Stories to your site, regardless of the CMS you use to maintain it. Each approach is simple, intuitive, and poised to make Web Stories a vital part of your content strategy going forward.
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How to make them using makestories.io

Lesson
makestories.io is a platform specially created to help people make, publish, and monetize Google Web Stories. It’s free, and it can be used with any content management system. Here are the basics of how to get started with makestories.io.
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How to make them using WordPress

Lesson
WordPress is the standard for so many content makers, and now the ability to create Web Stories is built right into the platform.
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How to make a good Web Story

Lesson
Creating a strong, compelling Web Story is as easy as creating an article or a video, and the interactive nature of Web Stories plays to the rapidly shifting desires and demands of online audiences.
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What are Web Stories?

Lesson
How the easy-to-use vertical video format is changing the face of digital storytelling and driving the connection between content makers and their fans.
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Public Data Explorer: Access a world of data.

Lesson
Use high-quality data sets to create compelling visuals.
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Dataset Search Quickstart Guide

Lesson
Search across millions of datasets on the web
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Google Historical Imagery: Google Earth Pro, Maps and Timelapse

Lesson
Find out where a photo was taken and when it was uploaded.
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Google Earth: Pinpoint eyewitness locations.

Lesson
Find out where a photo was taken and when it was uploaded.
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Verification: Chrome Plugins and Extensions

Lesson
How to speed up the verification process using Google Chrome.
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Verification: Advanced Reverse Image Search

Lesson
How to separate genuine eyewitness accounts from misattributed content.
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Verification: Google Search

Lesson
Master advanced search shortcuts to filter results by date, relevance and language.
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Advanced Google Trends

Lesson
Become a master of the Trends Explore tool with these simple tips for extracting precise data.
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How does a machine learn?

Lesson
A step-by-step overview of the ML training process.
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How you can use Machine Learning

Lesson
Understand in what cases ML might be the solution to your problem.
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Different approaches to Machine Learning

Lesson
Learn to recognize what defines different machine learning solutions.
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Is Machine Learning the same thing as AI?

Lesson
Take a bird's eye view of machine learning within the AI landscape.
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Permissions: Source Google Data.

Lesson
Learn proper usage and citations for Google products.
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Voice Typing: Transcribe audio using Google Docs

Lesson
A quick and easy way to convert audio to text.
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Google News Archive: Access the past.

Lesson
Discover historical digital publications and scanned newspapers.
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Reverse Image Search: Verifying photos.

Lesson
Find photographs and uncover their backstories.
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Advanced Search: Researching with precision.

Lesson
Simple tools and tips to help you get better results, faster.
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Google Scholar: Access court cases, academic papers and sources.

Lesson
Quickly find hard facts and expert opinions.
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Google Alerts: Stay in the know.

Lesson
Follow the breaking stories that are important to you.
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NDTV leverages data and ML to drive +24% New User Growth

Case Study

NDTV Increases User Engagement by 12% by Implementing Real-Time Newsroom Quality Index and Editorial Checklists.

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The Saturday Paper attracts new subscribers with video

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Video series boosts brand awareness with over 680,000 views and conversion through Reader Revenue Manager.

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Bonnier News growing subscribers through cross-sell opportunities

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Bonnier News growing subscribers through cross-sell opportunities

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ACM grows digital subscriptions with a premium app

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Full featured app incentives farmers to switch to a paid digital subscription

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Building a new reader-first news platform

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Growing visitors and views with a refreshed digital presence and strategy

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GMA Integrated News Digital’s "InoculatED" combats misinformation through pre-bunking, with the help of AI-powered tools for faster content creation.

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Broadcast giant and online leader GMA Network, through its Digital Strategy and Innovation Lab, has won at the latest round of the Google News Initiative (GNI) Asia Pacific Innovation Challenge for a project aimed at fighting misinformation.

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talkSPORT scores more readers with data-driven insights

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News UK and talkSPORT deliver a big win for sports fans across the UK with improved site experiences.

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News18 Boosts Video Success with Optimized Strategy

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Optimizing Videos for Search leads to up to 58% Uplift in Discoverability and 84% increase in Engagement on News18 Sites.

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Inquirer.net launches a newsletter for North American readers, leading to 3x higher open rate and 29x higher click-through rate

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Learn how Inquirer.net has launched a curated newsletter to further engage with key audience segments abroad.

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Newsletters win over readers and increase engagement

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London-based publisher Reach PLC launches a new email newsletter strategy across the UK, giving popular writers a key role in attracting subscribers.

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Centralizing data for actionable insights

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Economedia and Capital leverage data to understand audiences, increase user engagement, and optimize revenue.

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Sakal’s Sign-Ups Skyrocket with Google One Tap

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Google One Tap Unlocks User Sign-Up Floodgates for Sakal

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iNews.id boosts registrations with refined SSO strategy

Case Study

Find out how iNews has accelerated registration uptakes through collecting more first-party data via a reworked Single Sign-On (SSO) strategy.

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Digital paper adds to revenue streams with AI

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Digital paper adds to revenue streams with AI

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Basics of Google Trends

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This beginner’s course will teach you the basics of Google Trends, using the free Trends Explore tool.
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Pinpoint Revolutionizes ABP's Reporting: Accuracy, Speed, and Efficiency

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Pinpoint simplifies content deciphering for ABP Network’s editorial desks, enhancing efficiency.

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