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Welcome to the GNI Digital Growth Program

Helping news organizations succeed online

Welcome to the GNI Digital Growth Program, which has been designed with industry experts and news publishers across the world to help small and medium sized news organizations grow their digital businesses, through a range of free playbooks, interactive exercises, digital workshops and labs.

Explore resources across the topic areas below.

Audience Development

Grow your readership and deepen audience engagement.

Reader Revenue

Build and strengthen your contributions and subscriptions businesses.

Digital Startups

Learn how to launch and scale a sustainable news business


Learn how to use data to advance your overall digital maturity.


Use design thinking to build products that address real audience needs.

Advertising Revenue

Build and strengthen your digital advertising business.

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